kitio.aiLusha vs Terrakotta
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Lusha starts at $49.90/mo and Terrakotta starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Chrome extension
- Prospecting search
- Job change alerts
- AI lead recommendations
- CRM enrichment
- Property owner database
- Built-in dialer
- AI voicemails in your voice
- AI call summaries
- PropGPT research
- Chrome extension
| Feature | Lusha | Terrakotta |
|---|---|---|
| Best for | Contact data and AI prospecting from a simple Chrome extension | Prospecting data and AI dialer for commercial real estate teams |
| Category | Sales | Sales |
| Pricing model | Freemium | Free trial |
| Starting price | $49.90/mo | See pricing page |
| Free plan | Yes | No, trial available |
| Made by | Lusha | Terrakotta |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
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Both offer: Chrome extension.
Pricing compared
Lusha starts at $49.90/mo and Terrakotta starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Lusha
- Very easy to use
- Good phone number coverage
- Free plan
- Phone reveals use many credits
- Credits expire
Terrakotta
- Data and dialing in one tool
- Voicemails in your own voice
- Made for CRE workflows
- Only useful for commercial real estate
- Pricing not shown on the site
- US property focus
Which one should you choose?
Choose Lusha if you want:
- Very easy to use
- Good phone number coverage
- Free plan
Watch out: phone reveals use many credits.
Choose Terrakotta if you want:
- Data and dialing in one tool
- Voicemails in your own voice
- Made for CRE workflows
Watch out: only useful for commercial real estate.
Lusha vs Terrakotta FAQ
What is the difference between Lusha and Terrakotta?
Lusha: Contact data and AI prospecting from a simple Chrome extension. Terrakotta: Prospecting data and AI dialer for commercial real estate teams. Both are sales tools.
Is Lusha or Terrakotta cheaper?
Lusha starts at $49.90/mo and Terrakotta starts at See pricing page. Check both pricing pages for current plans.
Do Lusha and Terrakotta have free plans?
Lusha: Yes. Terrakotta: No, trial available.
Who makes Lusha?
Lusha is made by Lusha.
Who makes Terrakotta?
Terrakotta is made by Terrakotta.
Which should I choose, Lusha or Terrakotta?
Choose Lusha if you value very easy to use and good phone number coverage. Choose Terrakotta if you value data and dialing in one tool and voicemails in your own voice.