kitio.ailemlist vs SmartWriter
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. lemlist starts at $69/mo and SmartWriter starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Multichannel sequences
- Lead database
- AI campaign writer
- lemwarm warmup
- Personalized images
- AI personalised icebreakers
- Full cold email generation
- LinkedIn outreach messages
- Backlink outreach pitches
- Lead credits per plan
| Feature | lemlist | SmartWriter |
|---|---|---|
| Best for | Multichannel outreach across email, LinkedIn, calls and WhatsApp | Writes personalised cold email and LinkedIn openers from lead data |
| Category | Sales | Sales |
| Pricing model | Free trial | Free trial |
| Starting price | $69/mo | See pricing page |
| Free plan | No, 14-day trial | No, 7-day trial |
| Made by | lempire | Five2One |
| Based in | France | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Pricing compared
lemlist starts at $69/mo and SmartWriter starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Email
$69/mo
- 50,000 emails per month
- Unlimited users and senders
- 650M+ leads database
Multichannel
$109/mo
- Per user
- Unlimited emails and messages
- LinkedIn and SMS automation
- Built-in call dialer
Enterprise
Custom
- CRM integration
- SSO/SAML, custom roles
- Dedicated account manager
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
lemlist
- Strong personalization
- Many channels in one sequence
- Includes warmup
- Multichannel plan priced per user
- Credits for data add cost
SmartWriter
- Openers reference real prospect activity
- Covers email, LinkedIn and backlink outreach
- Trial needs no credit card
- No free plan after the trial
- Credits are used per lead, so volume costs add up
- Pricing page shows two prices per plan without clear labels
Which one should you choose?
Choose lemlist if you want:
- Strong personalization
- Many channels in one sequence
- Includes warmup
Watch out: multichannel plan priced per user.
Choose SmartWriter if you want:
- Openers reference real prospect activity
- Covers email, LinkedIn and backlink outreach
- Trial needs no credit card
Watch out: no free plan after the trial.
lemlist vs SmartWriter FAQ
What is the difference between lemlist and SmartWriter?
lemlist: Multichannel outreach across email, LinkedIn, calls and WhatsApp. SmartWriter: Writes personalised cold email and LinkedIn openers from lead data. Both are sales tools.
Is lemlist or SmartWriter cheaper?
lemlist starts at $69/mo and SmartWriter starts at See pricing page. Check both pricing pages for current plans.
Do lemlist and SmartWriter have free plans?
lemlist: No, 14-day trial. SmartWriter: No, 7-day trial.
Who makes lemlist?
lemlist is made by lempire, based in France.
Who makes SmartWriter?
SmartWriter is made by Five2One.
Which should I choose, lemlist or SmartWriter?
Choose lemlist if you value strong personalization and many channels in one sequence. Choose SmartWriter if you value openers reference real prospect activity and covers email, linkedin and backlink outreach.