kitio.ailemlist vs GMass
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. lemlist starts at $69/mo and GMass starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Multichannel sequences
- Lead database
- AI campaign writer
- lemwarm warmup
- Personalized images
- Gmail mail merge
- Automatic follow-ups
- SpinMax AI spintax
- AI spam suggestions
- Google Sheets campaigns
- Inbox rotation
| Feature | lemlist | GMass |
|---|---|---|
| Best for | Multichannel outreach across email, LinkedIn, calls and WhatsApp | Mass email and cold outreach from Gmail with AI spintax and insights |
| Category | Sales | Sales |
| Pricing model | Free trial | Free trial |
| Starting price | $69/mo | See pricing page |
| Free plan | No, 14-day trial | No, trial available |
| Made by | lempire | GMass |
| Based in | France | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
lemlist starts at $69/mo and GMass starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Email
$69/mo
- 50,000 emails per month
- Unlimited users and senders
- 650M+ leads database
Multichannel
$109/mo
- Per user
- Unlimited emails and messages
- LinkedIn and SMS automation
- Built-in call dialer
Enterprise
Custom
- CRM integration
- SSO/SAML, custom roles
- Dedicated account manager
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
lemlist
- Strong personalization
- Many channels in one sequence
- Includes warmup
- Multichannel plan priced per user
- Credits for data add cost
GMass
- Works inside the Gmail interface
- Unlimited emails and contacts
- Useful AI deliverability help
- Only for Gmail and Google Workspace
- Pricing shown in INR in the evidence
- Many features to configure
Which one should you choose?
Choose lemlist if you want:
- Strong personalization
- Many channels in one sequence
- Includes warmup
Watch out: multichannel plan priced per user.
Choose GMass if you want:
- Works inside the Gmail interface
- Unlimited emails and contacts
- Useful AI deliverability help
Watch out: only for gmail and google workspace.
lemlist vs GMass FAQ
What is the difference between lemlist and GMass?
lemlist: Multichannel outreach across email, LinkedIn, calls and WhatsApp. GMass: Mass email and cold outreach from Gmail with AI spintax and insights. Both are sales tools.
Is lemlist or GMass cheaper?
lemlist starts at $69/mo and GMass starts at See pricing page. Check both pricing pages for current plans.
Do lemlist and GMass have free plans?
lemlist: No, 14-day trial. GMass: No, trial available.
Who makes lemlist?
lemlist is made by lempire, based in France.
Who makes GMass?
GMass is made by GMass.
Which should I choose, lemlist or GMass?
Choose lemlist if you value strong personalization and many channels in one sequence. Choose GMass if you value works inside the gmail interface and unlimited emails and contacts.