kitio.aiLeadfeeder vs RB2B
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Leadfeeder starts at See pricing page and RB2B starts at $79/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Company visitor ID
- Lead scoring
- Contact database
- CRM sync
- Ad audiences
- Person-level identification
- Slack alerts
- Company-level ID
- CRM sync
- Intent filters
| Feature | Leadfeeder | RB2B |
|---|---|---|
| Best for | Website visitor identification and B2B leads, ex-Dealfront | Person-level website visitor identification for US traffic |
| Category | Sales | Sales |
| Pricing model | Freemium | Freemium |
| Starting price | See pricing page | $79/mo |
| Free plan | Yes | Yes |
| Made by | Leadfeeder | RB2B |
| Based in | Finland | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Both offer: CRM sync.
Pricing compared
Leadfeeder starts at See pricing page and RB2B starts at $79/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Lite
Free
- Unlimited users
- 7-day visitor history
- Last 100 companies per month
Discover
From €113/mo
- Full company profiles
- Google and LinkedIn ad reports
- CRM sync and API access
Activate
From €527/mo
- Verified emails and phones
- Intent signal filters
- B2B display campaigns
Scale
From €599/mo (annual only)
- Free company data export
- Automatic CRM data updates
- Dedicated CSM
4 plans
Free
Free
- 150 monthly resolutions
- Company-level ID only
- Push to Slack
Starter
$79/mo
- 300 monthly resolutions
- LinkedIn URLs to Slack or Teams
- No email addresses
Pro
$149/mo
- From 600 monthly resolutions
- Business email addresses
- CRM, Clay and Zapier integrations
Pro+
$199/mo
- Premium resolution
- Identity graph waterfall
- All integrations
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Leadfeeder
- Strong European data
- GDPR-friendly
- Free Lite plan
- Company-level only for visitors
- Prices listed in euros
RB2B
- Names actual visitors
- Free plan
- Five-minute setup
- Person-level data is US only
- Privacy rules limit some uses
Which one should you choose?
Choose Leadfeeder if you want:
- Strong European data
- GDPR-friendly
- Free Lite plan
Watch out: company-level only for visitors.
Choose RB2B if you want:
- Names actual visitors
- Free plan
- Five-minute setup
Watch out: person-level data is us only.
Leadfeeder vs RB2B FAQ
What is the difference between Leadfeeder and RB2B?
Leadfeeder: Website visitor identification and B2B leads, ex-Dealfront. RB2B: Person-level website visitor identification for US traffic. Both are sales tools.
Is Leadfeeder or RB2B cheaper?
Leadfeeder starts at See pricing page and RB2B starts at $79/mo. Check both pricing pages for current plans.
Do Leadfeeder and RB2B have free plans?
Leadfeeder: Yes. RB2B: Yes.
Who makes Leadfeeder?
Leadfeeder is made by Leadfeeder, based in Finland.
Who makes RB2B?
RB2B is made by RB2B, based in United States.
Which should I choose, Leadfeeder or RB2B?
Choose Leadfeeder if you value strong european data and gdpr-friendly. Choose RB2B if you value names actual visitors and free plan.