Klaviyo vs Contlo
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Klaviyo has the lower starting price: about $20 a month, against $49 for Contlo.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Email and SMS campaigns
- Automated flows
- Predictive analytics
- AI campaign builder
- Shopify integration
- Brand-trained AI model
- Generative customer journeys
- Email, SMS, WhatsApp and push
- Revenue attribution
- AI sales widget
- Shopify integration
| Feature | Klaviyo | Contlo |
|---|---|---|
| Best for | Email and SMS marketing for ecommerce with AI agents | AI agents that run e-commerce email, SMS and WhatsApp campaigns |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $20/mo | $49/mo |
| Free plan | Yes | Yes |
| Made by | Klaviyo | Contlo |
| Based in | United States | India |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Both offer: Shopify integration.
Pricing compared
Klaviyo has the lower starting price: about $20 a month, against $49 for Contlo.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- Up to 250 active profiles
- 500 email sends/month
- $5 of mobile messages/month
- Built-in reporting
Email
$20/mo
- Starting price, scales with profiles
- Email marketing and flows
Email and SMS
$35/mo
- Starting price, scales with profiles
- Email plus SMS/MMS credits
3 plans
Free
Free
- Up to 250 profiles
- All four channels
- Brand AI starter model
- Pre-built automations
Growth
$49/mo
- Up to 5,000 profiles
- Generative journeys
- AI sales widget
- Inbox with 3 seats
Pro
$99/mo
- Everything in Growth
- Autonomous AI agents
- Conversational commerce
- Dedicated marketing manager
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Klaviyo
- Deep ecommerce data
- Strong automation
- Good AI features
- Costs climb with list size
- Overkill for non-ecommerce
Contlo
- One platform for every retention channel
- Free plan with no credit card
- 14-day trial of paid features
- Free plan limited to 250 profiles
- Usage costs rise past 5,000 profiles
- Focused on Shopify-style e-commerce
Which one should you choose?
Choose Klaviyo if you want:
- Deep ecommerce data
- Strong automation
- Good AI features
Watch out: costs climb with list size.
Choose Contlo if you want:
- One platform for every retention channel
- Free plan with no credit card
- 14-day trial of paid features
Watch out: free plan limited to 250 profiles.
Klaviyo vs Contlo FAQ
What is the difference between Klaviyo and Contlo?
Klaviyo: Email and SMS marketing for ecommerce with AI agents. Contlo: AI agents that run e-commerce email, SMS and WhatsApp campaigns. Both are marketing tools.
Is Klaviyo or Contlo cheaper?
Klaviyo has the lower starting price: about $20 a month, against $49 for Contlo.
Do Klaviyo and Contlo have free plans?
Klaviyo: Yes. Contlo: Yes.
Who makes Klaviyo?
Klaviyo is made by Klaviyo, based in United States.
Who makes Contlo?
Contlo is made by Contlo, based in India.
Which should I choose, Klaviyo or Contlo?
Choose Klaviyo if you value deep ecommerce data and strong automation. Choose Contlo if you value one platform for every retention channel and free plan with no credit card.