kitio.aiKlaviyo vs beehiiv
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Klaviyo has the lower starting price: about $20 a month, against $59 for beehiiv.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Email and SMS campaigns
- Automated flows
- Predictive analytics
- AI campaign builder
- Shopify integration
- Newsletter editor
- AI writing assistant
- Referral program
- Ad Network
- Paid subscriptions
| Feature | Klaviyo | beehiiv |
|---|---|---|
| Best for | Email and SMS marketing for ecommerce with AI agents | Newsletter platform with growth, ads and AI writing tools |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $20/mo | $59/mo |
| Free plan | Yes | Yes |
| Made by | Klaviyo | beehiiv |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Klaviyo has the lower starting price: about $20 a month, against $59 for beehiiv.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- Up to 250 active profiles
- 500 email sends/month
- $5 of mobile messages/month
- Built-in reporting
Email
$20/mo
- Starting price, scales with profiles
- Email marketing and flows
Email and SMS
$35/mo
- Starting price, scales with profiles
- Email plus SMS/MMS credits
4 plans
Free
Free
- Up to 2,500 subscribers
- Unlimited email sends
- Landing pages and templates
Lite
$49/mo billed yearly
- Up to 100,000 subscribers
- Paid subscriptions, 0% take rate
- Automations and A/B testing
Pro
$95/mo billed yearly
- Up to 250,000 subscribers
- Remove beehiiv branding
- Advanced analytics and webhooks
Enterprise
Custom
- SSO/SAML
- Dedicated IPs
- Customer success manager
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Klaviyo
- Deep ecommerce data
- Strong automation
- Good AI features
- Costs climb with list size
- Overkill for non-ecommerce
beehiiv
- Strong growth features
- Built-in monetization
- Free up to 2,500 subscribers
- Recent price increases
- Branding removal needs Pro
Which one should you choose?
Choose Klaviyo if you want:
- Deep ecommerce data
- Strong automation
- Good AI features
Watch out: costs climb with list size.
Choose beehiiv if you want:
- Strong growth features
- Built-in monetization
- Free up to 2,500 subscribers
Watch out: recent price increases.
Klaviyo vs beehiiv FAQ
What is the difference between Klaviyo and beehiiv?
Klaviyo: Email and SMS marketing for ecommerce with AI agents. beehiiv: Newsletter platform with growth, ads and AI writing tools. Both are marketing tools.
Is Klaviyo or beehiiv cheaper?
Klaviyo has the lower starting price: about $20 a month, against $59 for beehiiv.
Do Klaviyo and beehiiv have free plans?
Klaviyo: Yes. beehiiv: Yes.
Who makes Klaviyo?
Klaviyo is made by Klaviyo, based in United States.
Who makes beehiiv?
beehiiv is made by beehiiv, based in United States.
Which should I choose, Klaviyo or beehiiv?
Choose Klaviyo if you value deep ecommerce data and strong automation. Choose beehiiv if you value strong growth features and built-in monetization.