kitio.aiFrase vs HubSpot AEO
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Frase has the lower starting price: about $49 a month, against $50 for HubSpot AEO.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- SERP-based briefs
- AI drafting
- SEO and GEO scoring
- Site audits
- MCP server
- AI answer visibility tracking
- Citation monitoring
- Improvement recommendations
- HubSpot platform integration
| Feature | Frase | HubSpot AEO |
|---|---|---|
| Best for | Research, brief and write SEO content scored for Google and AI | HubSpot tool for tracking your brand's visibility in AI answers |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Free trial |
| Starting price | $49/mo | $50/mo |
| Free plan | No, 7-day trial | No, trial available |
| Made by | Frase | HubSpot |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Frase has the lower starting price: about $49 a month, against $50 for HubSpot AEO.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
$49/mo
- 1 seat, 1 site
- 10 articles, 50 audit pages per month
- SEO, GEO and AI visibility scores
Professional
$129/mo
- 3 seats, 5 sites
- 40 articles, 250 audit pages per month
- AI crawler monitoring
Scale
$299/mo
- 5 seats, up to 10 domains
- 100 articles, 1,000 audit pages per month
- Client-ready reports
Enterprise
Custom
- Custom seats and domains
- White-label reports, client portal
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Frase
- Fast brief creation
- Affordable entry plan
- Covers both Google and AI search
- AI drafts need heavy editing
- Article caps on each plan
HubSpot AEO
- Works inside the HubSpot platform
- Low monthly price for a HubSpot tool
- Free trial to test it
- Still in beta
- Most useful for existing HubSpot users
- AI answer data can shift week to week
Which one should you choose?
Choose Frase if you want:
- Fast brief creation
- Affordable entry plan
- Covers both Google and AI search
Watch out: ai drafts need heavy editing.
Choose HubSpot AEO if you want:
- Works inside the HubSpot platform
- Low monthly price for a HubSpot tool
- Free trial to test it
Watch out: still in beta.
Frase vs HubSpot AEO FAQ
What is the difference between Frase and HubSpot AEO?
Frase: Research, brief and write SEO content scored for Google and AI. HubSpot AEO: HubSpot tool for tracking your brand's visibility in AI answers. Both are marketing tools.
Is Frase or HubSpot AEO cheaper?
Frase has the lower starting price: about $49 a month, against $50 for HubSpot AEO.
Do Frase and HubSpot AEO have free plans?
Frase: No, 7-day trial. HubSpot AEO: No, trial available.
Who makes Frase?
Frase is made by Frase, based in United States.
Who makes HubSpot AEO?
HubSpot AEO is made by HubSpot, based in United States.
Which should I choose, Frase or HubSpot AEO?
Choose Frase if you value fast brief creation and affordable entry plan. Choose HubSpot AEO if you value works inside the hubspot platform and low monthly price for a hubspot tool.