kitio.aiClay vs Twain
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Clay starts at $185/mo and Twain starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Waterfall enrichment
- Claygent research agent
- Signal-based tables
- CRM and sequencer sync
- AI message writing
- Real-time prospect research
- Personalised email drafts
- Verified account signals
- Credit-based usage
| Feature | Clay | Twain |
|---|---|---|
| Best for | Data enrichment and AI research for outbound GTM workflows | AI cold outreach that researches each prospect before writing |
| Category | Sales | Sales |
| Pricing model | Freemium | Free trial |
| Starting price | $185/mo | See pricing page |
| Free plan | Yes | No, 30-day trial |
| Made by | Clay | Twain |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Clay starts at $185/mo and Twain starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- Try enrichment workflows
- No phone number enrichment
Launch
$185/mo
- From 15K actions per month
- From 2.5K data credits per month
- Phone enrichment and signals
Growth
$495/mo
- From 40K actions per month
- From 6K data credits per month
- CRM and warehouse auto-sync
- Any HTTP API integration
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Clay
- Huge range of data sources
- Very flexible workflows
- Strong community templates
- Steep learning curve
- Credit costs are hard to predict
Twain
- Messages built on per-prospect research
- Free credits with no card
- Sources shown for signals
- Credit limits on paid plans
- Pricing digits unclear in the fetched page
- Needs good prospect data to shine
Which one should you choose?
Choose Clay if you want:
- Huge range of data sources
- Very flexible workflows
- Strong community templates
Watch out: steep learning curve.
Choose Twain if you want:
- Messages built on per-prospect research
- Free credits with no card
- Sources shown for signals
Watch out: credit limits on paid plans.
Clay vs Twain FAQ
What is the difference between Clay and Twain?
Clay: Data enrichment and AI research for outbound GTM workflows. Twain: AI cold outreach that researches each prospect before writing. Both are sales tools.
Is Clay or Twain cheaper?
Clay starts at $185/mo and Twain starts at See pricing page. Check both pricing pages for current plans.
Do Clay and Twain have free plans?
Clay: Yes. Twain: No, 30-day trial.
Who makes Clay?
Clay is made by Clay, based in United States.
Who makes Twain?
Twain is made by Twain.
Which should I choose, Clay or Twain?
Choose Clay if you value huge range of data sources and very flexible workflows. Choose Twain if you value messages built on per-prospect research and free credits with no card.