kitio.aiCentralize vs Kaspr
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Centralize has the lower starting price: about $49 a month, against $65 for Kaspr.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Automatic org charts
- Buying committee coverage
- Warm introduction paths
- Centra AI account strategist
- Drafted outreach
- Email and phone enrichment
- LinkedIn extension
- Phone and email reveals
- Lead lists
- CRM sync
- Bulk enrichment
| Feature | Centralize | Kaspr |
|---|---|---|
| Best for | Account mapping workspace that charts stakeholders for enterprise deals | LinkedIn Chrome extension for phone numbers and emails |
| Category | Sales | Sales |
| Pricing model | Freemium | Freemium |
| Starting price | $49/mo | $65/mo |
| Free plan | Yes | Yes |
| Made by | Centralize | Cognism |
| Based in | – | France |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Centralize has the lower starting price: about $49 a month, against $65 for Kaspr.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- 5 standard accounts
- Automatic org charts and maps
- LinkedIn connection sync
- Chrome extension
Pro
$49/mo
- Per user
- 50 standard and 5 smart accounts
- Centra AI strategist and MCP
- AI priorities and drafted outreach
- 1,000 email and 100 phone credits
Enterprise
Custom
- Everything in Pro
- Salesforce integration
- Call recorder and sequencer links
3 plans
Free
Free
- Per user
- 15 B2B email credits/month
- 5 phone credits
Starter
$65/mo
- Per user; $49 billed yearly
- Unlimited B2B email credits
- 100 phone credits/month
- Kaspr on Sales Navigator
Business
$99/mo
- Per user; $79 billed yearly
- 200 phone credits/month
- 200 direct email credits
- Team usage reports
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Centralize
- Free plan for individual reps
- Maps build themselves from existing data
- Shows warm paths through your team's network
- Free plan covers only 5 accounts
- Salesforce integration is Enterprise only
- Pro is priced per user
Kaspr
- Quick to start
- Good EU phone data
- Unlimited B2B emails on paid plans
- Phone credits are limited
- Mostly tied to LinkedIn
Which one should you choose?
Choose Centralize if you want:
- Free plan for individual reps
- Maps build themselves from existing data
- Shows warm paths through your team's network
Watch out: free plan covers only 5 accounts.
Choose Kaspr if you want:
- Quick to start
- Good EU phone data
- Unlimited B2B emails on paid plans
Watch out: phone credits are limited.
Centralize vs Kaspr FAQ
What is the difference between Centralize and Kaspr?
Centralize: Account mapping workspace that charts stakeholders for enterprise deals. Kaspr: LinkedIn Chrome extension for phone numbers and emails. Both are sales tools.
Is Centralize or Kaspr cheaper?
Centralize has the lower starting price: about $49 a month, against $65 for Kaspr.
Do Centralize and Kaspr have free plans?
Centralize: Yes. Kaspr: Yes.
Who makes Centralize?
Centralize is made by Centralize.
Who makes Kaspr?
Kaspr is made by Cognism, based in France.
Which should I choose, Centralize or Kaspr?
Choose Centralize if you value free plan for individual reps and maps build themselves from existing data. Choose Kaspr if you value quick to start and good eu phone data.