kitio.aiAttentive vs Proxima
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Attentive starts at See pricing page and Proxima starts at $250/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI campaign creation
- AI Journeys
- SMS, email, RCS and push
- Sign-up units for list growth
- Attentive MCP
- 100+ integrations
- Commerce graph audiences
- Buyer personas
- Conversion intelligence
- AI creative briefs
- Creative Studio
- Shopify and Klaviyo integration
| Feature | Attentive | Proxima |
|---|---|---|
| Best for | SMS, email and RCS marketing platform with AI campaigns and journeys | Purchase-data audiences and creative briefs for e-commerce advertisers |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Freemium |
| Starting price | See pricing page | $250/mo |
| Free plan | No, trial available | Yes |
| Made by | Attentive | Proxima |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Attentive starts at See pricing page and Proxima starts at $250/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
2 plans
Conversion Intelligence
Free
- Shopify, Meta, TikTok and Google sync
- Buyer personas
- Audience insights
Pro
$250/mo
- Starting price
- Creative briefs
- Creative Studio
- Messaging angles
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Attentive
- Text and email in one platform
- Usage pricing with no credits
- Strong compliance tooling for SMS
- Prices are only given through sales
- Geared toward mid-size and larger brands
- Trials need a form request
Proxima
- Free tier for audience insights
- Uses purchase data beyond your pixel
- Insights feed straight into ad briefs
- Pro starts at $250 a month
- Mostly covers US shoppers
- Value depends on running paid ads
Which one should you choose?
Choose Attentive if you want:
- Text and email in one platform
- Usage pricing with no credits
- Strong compliance tooling for SMS
Watch out: prices are only given through sales.
Choose Proxima if you want:
- Free tier for audience insights
- Uses purchase data beyond your pixel
- Insights feed straight into ad briefs
Watch out: pro starts at $250 a month.
Attentive vs Proxima FAQ
What is the difference between Attentive and Proxima?
Attentive: SMS, email and RCS marketing platform with AI campaigns and journeys. Proxima: Purchase-data audiences and creative briefs for e-commerce advertisers. Both are marketing tools.
Is Attentive or Proxima cheaper?
Attentive starts at See pricing page and Proxima starts at $250/mo. Check both pricing pages for current plans.
Do Attentive and Proxima have free plans?
Attentive: No, trial available. Proxima: Yes.
Who makes Attentive?
Attentive is made by Attentive, based in United States.
Who makes Proxima?
Proxima is made by Proxima, based in United States.
Which should I choose, Attentive or Proxima?
Choose Attentive if you value text and email in one platform and usage pricing with no credits. Choose Proxima if you value free tier for audience insights and uses purchase data beyond your pixel.