Brainactive

Brainactive lets brand and insight teams run their own market research: an AI assistant drafts the questionnaire from a brief, you target vetted panels of consumers worldwide, and results are analyzed as they arrive. It is used for concept tests and idea validation.

You describe the research objective and the assistant turns it into a structured survey based on standard question logic, which you can edit freely. Audiences come from vetted global panels, or you can send the survey to your own respondents.

During fieldwork the platform flags anomalies and patterns to help interpretation, and data exports to CSV, SPSS or PDF. The Enterprise tier adds synthetic and hybrid response modes with real and synthetic data clearly labeled. Brainactive publishes ESOMAR disclosures on its methods.