Shopify Logo Maker vs AIColors
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Shopify Logo Maker starts at Free and AIColors starts at Free. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Logo from a brand name
- Editable generated designs
- High-resolution download
- Business name generator link
- Palette from text prompt
- One-click hex copy
- Unlimited generations
- Gradient and palette library
- Multilingual interface
| Feature | Shopify Logo Maker | AIColors |
|---|---|---|
| Best for | Free AI logo generator from Shopify, formerly called Hatchful | Free AI color palette generator that works from a mood or theme |
| Category | Design | Design |
| Pricing model | Free | Free |
| Starting price | Free | Free |
| Free plan | Yes, fully free | Yes, fully free |
| Made by | Shopify | AIColors |
| Based in | Canada | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
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Pricing compared
Shopify Logo Maker starts at Free and AIColors starts at Free. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Shopify Logo Maker
- Completely free to use
- No design skills needed
- Backed by a large, stable company
- Fewer editing controls than design suites
- Designs can look similar between brands
- Page pushes you toward a Shopify store
AIColors
- Completely free with no sign-up
- Fast results from plain words
- Available in many languages
- Fixed five-color palettes
- Export is limited to copying hex codes
- No accessibility contrast checks mentioned
Which one should you choose?
Choose Shopify Logo Maker if you want:
- Completely free to use
- No design skills needed
- Backed by a large, stable company
Watch out: fewer editing controls than design suites.
Choose AIColors if you want:
- Completely free with no sign-up
- Fast results from plain words
- Available in many languages
Watch out: fixed five-color palettes.
Shopify Logo Maker vs AIColors FAQ
What is the difference between Shopify Logo Maker and AIColors?
Shopify Logo Maker: Free AI logo generator from Shopify, formerly called Hatchful. AIColors: Free AI color palette generator that works from a mood or theme. Both are design tools.
Is Shopify Logo Maker or AIColors cheaper?
Shopify Logo Maker starts at Free and AIColors starts at Free. Check both pricing pages for current plans.
Do Shopify Logo Maker and AIColors have free plans?
Shopify Logo Maker: Yes, fully free. AIColors: Yes, fully free.
Who makes Shopify Logo Maker?
Shopify Logo Maker is made by Shopify, based in Canada.
Who makes AIColors?
AIColors is made by AIColors.
Which should I choose, Shopify Logo Maker or AIColors?
Choose Shopify Logo Maker if you value completely free to use and no design skills needed. Choose AIColors if you value completely free with no sign-up and fast results from plain words.