Nightwatch vs ExactScience
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Nightwatch starts at See pricing page and ExactScience starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Rank tracking in 107,000+ locations
- AI visibility tracking
- Citation Intelligence
- Site audit
- White-label reports
- SEO MCP server
- SERP element tracking
- Content relevance score
- Multi-domain dashboard
- Device-specific rankings
- Credit-based keyword tracking
| Feature | Nightwatch | ExactScience |
|---|---|---|
| Best for | Rank tracker that also measures brand visibility in AI answers | Rank tracker with AI content relevance scores for SEO teams |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Free trial |
| Starting price | See pricing page | See pricing page |
| Free plan | No, 14-day trial | No, 7-day trial |
| Made by | Nightwatch | ExactScience |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Nightwatch starts at See pricing page and ExactScience starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
€79/mo billed yearly
- 500 keywords
- 50 AI prompts
- 5 websites
- 1,500 AI answers per month
Professional
€159/mo billed yearly
- 2,500 keywords
- 150 AI prompts
- 25 websites
- API access
Agency
€399/mo billed yearly
- 7,500 keywords
- 500 AI prompts
- 100 websites
- 15,000 AI answers per month
Enterprise
Contact sales
- Custom limits
- Dedicated infrastructure
- SSO and SLA
2 plans
Credits
$0.05 / credit
- Credit covers 30 daily refreshes
- Priced by keywords and frequency
- 7-day trial with 30 keywords
Multi Site Enterprise
Contact sales
- 50,000+ credits
- Unlimited domains and users
- Unlimited competitors
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Nightwatch
- Search and AI visibility in one tool
- Full toolkit on every plan
- Trial without a credit card
- Connects to Claude and Cursor via MCP
- Entry plan starts around €79 a month
- API access only from Professional
- Prompt limits are low on Starter
ExactScience
- Tracks the real layout of results
- Pay only for the keywords you track
- Unlimited domains on enterprise
- Hourly tracking gets costly fast
- Credit math takes planning
- Enterprise pricing needs a quote
Which one should you choose?
Choose Nightwatch if you want:
- Search and AI visibility in one tool
- Full toolkit on every plan
- Trial without a credit card
Watch out: entry plan starts around €79 a month.
Choose ExactScience if you want:
- Tracks the real layout of results
- Pay only for the keywords you track
- Unlimited domains on enterprise
Watch out: hourly tracking gets costly fast.
Nightwatch vs ExactScience FAQ
What is the difference between Nightwatch and ExactScience?
Nightwatch: Rank tracker that also measures brand visibility in AI answers. ExactScience: Rank tracker with AI content relevance scores for SEO teams. Both are marketing tools.
Is Nightwatch or ExactScience cheaper?
Nightwatch starts at See pricing page and ExactScience starts at See pricing page. Check both pricing pages for current plans.
Do Nightwatch and ExactScience have free plans?
Nightwatch: No, 14-day trial. ExactScience: No, 7-day trial.
Who makes Nightwatch?
Nightwatch is made by Nightwatch.
Who makes ExactScience?
ExactScience is made by ExactScience.
Which should I choose, Nightwatch or ExactScience?
Choose Nightwatch if you value search and ai visibility in one tool and full toolkit on every plan. Choose ExactScience if you value tracks the real layout of results and pay only for the keywords you track.