kitio.aiMoz Pro vs BacklinkGPT
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Moz Pro has the lower starting price: about $49 a month, against $149 for BacklinkGPT.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Keyword Explorer
- Link Explorer
- Site Crawl
- Rank tracking
- Domain Authority
- Prospect discovery and scoring
- Contact finding
- Personalized pitches
- Sending from your inbox
- MCP and API access
| Feature | Moz Pro | BacklinkGPT |
|---|---|---|
| Best for | SEO toolset from Moz with Domain Authority and keyword tools | AI agent that finds link prospects, pitches them and negotiates |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Paid |
| Starting price | $49/mo | $149/mo |
| Free plan | No, 30-day trial | No |
| Made by | Moz (Ziff Davis) | BacklinkGPT |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Moz Pro has the lower starting price: about $49 a month, against $149 for BacklinkGPT.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
$49/mo
- 1 user
- Entry-level SEO research and tracking
Standard
$99/mo
- 1 user
- More tracked keywords and crawls
Medium
$179/mo
- 2 users
- Higher keyword and crawl limits
Large
$299/mo
- 3 users
- Highest standard limits
3 plans
Starter
$149/mo
- Up to 6 pitches a day
- About 2,000 pages checked a month
- 1 inbox or LinkedIn profile
Growth
$399/mo
- Up to 12 pitches a day
- About 6,000 pages checked a month
- Up to 3 inboxes
Scale
$999/mo
- Up to 25 pitches a day
- About 20,000 pages checked a month
- Several sites or a team
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Moz Pro
- Easy for beginners
- Domain Authority is an industry standard
- Strong learning content
- Smaller data sets than top rivals
- Starter plan is very limited
BacklinkGPT
- Pitches are written per page, not templated
- You approve every fee and pitch
- Free preview without a card
- Link fees cost extra on top of the plan
- Not built for agencies or resellers
- Results take several weeks
Which one should you choose?
Choose Moz Pro if you want:
- Easy for beginners
- Domain Authority is an industry standard
- Strong learning content
Watch out: smaller data sets than top rivals.
Choose BacklinkGPT if you want:
- Pitches are written per page, not templated
- You approve every fee and pitch
- Free preview without a card
Watch out: link fees cost extra on top of the plan.
Moz Pro vs BacklinkGPT FAQ
What is the difference between Moz Pro and BacklinkGPT?
Moz Pro: SEO toolset from Moz with Domain Authority and keyword tools. BacklinkGPT: AI agent that finds link prospects, pitches them and negotiates. Both are marketing tools.
Is Moz Pro or BacklinkGPT cheaper?
Moz Pro has the lower starting price: about $49 a month, against $149 for BacklinkGPT.
Do Moz Pro and BacklinkGPT have free plans?
Moz Pro: No, 30-day trial. BacklinkGPT: No.
Who makes Moz Pro?
Moz Pro is made by Moz (Ziff Davis), based in United States.
Who makes BacklinkGPT?
BacklinkGPT is made by BacklinkGPT.
Which should I choose, Moz Pro or BacklinkGPT?
Choose Moz Pro if you value easy for beginners and domain authority is an industry standard. Choose BacklinkGPT if you value pitches are written per page, not templated and you approve every fee and pitch.