kitio.aiMeltwater vs YouScan
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Meltwater starts at See pricing page and YouScan starts at $499/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- News and social monitoring
- AI coverage summaries
- Journalist database
- Influencer marketing
- Sentiment tracking
- Insights Copilot AI agent
- Cross-brand trend analysis
- Image recognition in posts
- Audience insights
- Shareable reports
| Feature | Meltwater | YouScan |
|---|---|---|
| Best for | Media monitoring, social listening and PR tools with AI | Social listening platform with an AI agent that writes trend reports |
| Category | Marketing | Marketing |
| Pricing model | Paid | Paid |
| Starting price | See pricing page | $499/mo |
| Free plan | No | No |
| Made by | Meltwater | YouScan |
| Based in | – | Ukraine |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Meltwater starts at See pricing page and YouScan starts at $499/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
Contact sales
- Media, social and AI intelligence
- Mira AI, alerts and reporting
- Pre-built dashboards
Pro
Contact sales
- Mira AI Advanced
- Competitive benchmarking
- Custom dashboards and reporting
Enterprise
Contact sales
- Influencer marketing
- API and MCP integrations
- Governance, workflows and permissions
Agency
Contact sales
- Manage multiple brands and clients
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Meltwater
- Wide media coverage
- PR and social in one tool
- Good alerting
- Long annual contracts
- Pricing not transparent
YouScan
- One prompt replaces many manual searches
- Analyzes images, not just text
- Unlimited topics on its plans
- Price starts high for small teams
- Listed price assumes annual billing
- Demo needed before signing up
Which one should you choose?
Choose Meltwater if you want:
- Wide media coverage
- PR and social in one tool
- Good alerting
Watch out: long annual contracts.
Choose YouScan if you want:
- One prompt replaces many manual searches
- Analyzes images, not just text
- Unlimited topics on its plans
Watch out: price starts high for small teams.
Meltwater vs YouScan FAQ
What is the difference between Meltwater and YouScan?
Meltwater: Media monitoring, social listening and PR tools with AI. YouScan: Social listening platform with an AI agent that writes trend reports. Both are marketing tools.
Is Meltwater or YouScan cheaper?
Meltwater starts at See pricing page and YouScan starts at $499/mo. Check both pricing pages for current plans.
Do Meltwater and YouScan have free plans?
Meltwater: No. YouScan: No.
Who makes Meltwater?
Meltwater is made by Meltwater.
Who makes YouScan?
YouScan is made by YouScan, based in Ukraine.
Which should I choose, Meltwater or YouScan?
Choose Meltwater if you value wide media coverage and pr and social in one tool. Choose YouScan if you value one prompt replaces many manual searches and analyzes images, not just text.