kitio.aiMatterport vs Lofty
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Matterport starts at See pricing page and Lofty starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- 3D virtual tours
- Automatic floor plans
- AI measurements
- Defurnish view
- BIM and CAD exports
- Real estate CRM
- IDX websites
- AI Sales Assistant
- Marketing automation
- Transaction tracking
| Feature | Matterport | Lofty |
|---|---|---|
| Best for | 3D digital twins of buildings with AI measurements and defurnishing | Real estate CRM and websites with AI assistants for agents |
| Category | Legal, finance & HR | Legal, finance & HR |
| Pricing model | Freemium | Paid |
| Starting price | See pricing page | See pricing page |
| Free plan | Yes | No |
| Made by | Matterport (CoStar Group) | Lofty |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Matterport starts at See pricing page and Lofty starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Matterport
- Industry-standard 3D tours
- Phone capture option
- Useful property data
- Best results need dedicated cameras
- Costs grow with active spaces
- Processing add-ons cost extra
Lofty
- All-in-one agent platform
- AI follows up on leads
- Good for teams and brokerages
- Expensive for solo agents
- Many features to learn
- Pricing not public
Which one should you choose?
Choose Matterport if you want:
- Industry-standard 3D tours
- Phone capture option
- Useful property data
Watch out: best results need dedicated cameras.
Choose Lofty if you want:
- All-in-one agent platform
- AI follows up on leads
- Good for teams and brokerages
Watch out: expensive for solo agents.
Matterport vs Lofty FAQ
What is the difference between Matterport and Lofty?
Matterport: 3D digital twins of buildings with AI measurements and defurnishing. Lofty: Real estate CRM and websites with AI assistants for agents. Both are legal, finance & hr tools.
Is Matterport or Lofty cheaper?
Matterport starts at See pricing page and Lofty starts at See pricing page. Check both pricing pages for current plans.
Do Matterport and Lofty have free plans?
Matterport: Yes. Lofty: No.
Who makes Matterport?
Matterport is made by Matterport (CoStar Group), based in United States.
Who makes Lofty?
Lofty is made by Lofty, based in United States.
Which should I choose, Matterport or Lofty?
Choose Matterport if you value industry-standard 3d tours and phone capture option. Choose Lofty if you value all-in-one agent platform and ai follows up on leads.