kitio.aiLofty vs Top Producer
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Lofty starts at See pricing page and Top Producer starts at $179/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Real estate CRM
- IDX websites
- AI Sales Assistant
- Marketing automation
- Transaction tracking
- Real estate CRM
- AI-powered farming
- Automated email and SMS follow-up
- Market Snapshot reports
- Transaction management
- Lead routing
| Feature | Lofty | Top Producer |
|---|---|---|
| Best for | Real estate CRM and websites with AI assistants for agents | Real estate CRM with AI farming, lead generation and smart follow-up |
| Category | Legal, finance & HR | Legal, finance & HR |
| Pricing model | Paid | Paid |
| Starting price | See pricing page | $179/mo |
| Free plan | No | No |
| Made by | Lofty | Top Producer Systems |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Both offer: Real estate CRM.
Pricing compared
Lofty starts at See pricing page and Top Producer starts at $179/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
6 plans
Pro
$179/mo
- Per user
- Market Snapshot reports
- Automated lead response
- Transaction management
Pro Teams 5
$399/mo
- Up to 5 users
- Team functionality
Pro + Leads
From $479/mo
- Social media lead generation
- Exclusive leads
- Varies by lead volume
Pro + Farming
From $599/mo
- AI-powered farming
- Smart Targeting
- Varies by farm size
Pro Teams 10
$699/mo
- Up to 10 users
Pro Teams 25
$1199/mo
- Up to 25 users
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Lofty
- All-in-one agent platform
- AI follows up on leads
- Good for teams and brokerages
- Expensive for solo agents
- Many features to learn
- Pricing not public
Top Producer
- Built specifically for real estate agents
- MLS integration with 320+ boards
- Leads and CRM in one bill
- Expensive per user
- Lead and farming plans vary by volume
- AI is one part of a broader CRM
Which one should you choose?
Choose Lofty if you want:
- All-in-one agent platform
- AI follows up on leads
- Good for teams and brokerages
Watch out: expensive for solo agents.
Choose Top Producer if you want:
- Built specifically for real estate agents
- MLS integration with 320+ boards
- Leads and CRM in one bill
Watch out: expensive per user.
Lofty vs Top Producer FAQ
What is the difference between Lofty and Top Producer?
Lofty: Real estate CRM and websites with AI assistants for agents. Top Producer: Real estate CRM with AI farming, lead generation and smart follow-up. Both are legal, finance & hr tools.
Is Lofty or Top Producer cheaper?
Lofty starts at See pricing page and Top Producer starts at $179/mo. Check both pricing pages for current plans.
Do Lofty and Top Producer have free plans?
Lofty: No. Top Producer: No.
Who makes Lofty?
Lofty is made by Lofty, based in United States.
Who makes Top Producer?
Top Producer is made by Top Producer Systems.
Which should I choose, Lofty or Top Producer?
Choose Lofty if you value all-in-one agent platform and ai follows up on leads. Choose Top Producer if you value built specifically for real estate agents and mls integration with 320+ boards.