kitio.aiLooker vs Lopus
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Looker starts at See pricing page and Lopus starts at $1999/mo. Check both pricing pages for current plans.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- LookML semantic model
- Gemini conversational analytics
- Dashboards and explores
- Embedded analytics
- API access
- Connectors for CRM, billing and warehouse
- Semantic layer for business context
- Ad-hoc questions in plain language
- Metric alerts with root-cause analysis
- Dashboards
| Feature | Looker | Lopus |
|---|---|---|
| Best for | Google Cloud's semantic-layer BI with Gemini conversational analytics | AI analytics that explains why revenue metrics move |
| Category | Data & analytics | Data & analytics |
| Pricing model | Paid | Paid |
| Starting price | See pricing page | $1999/mo |
| Free plan | No | No |
| Made by | Lopus | |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Pricing compared
Looker starts at See pricing page and Lopus starts at $1999/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Standard
Contact sales
- Entry edition for smaller teams
- Semantic modeling layer
Enterprise
Contact sales
- Advanced security and governance
- For larger internal BI deployments
Embed
Contact sales
- Embedded analytics in your apps
- For external-facing deployments
2 plans
Growth
$1999/mo
- All features included
- Root-cause analysis
- Dashboards
Enterprise
Custom
- Custom contract
- Talk to sales
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Looker
- Consistent governed metrics
- Strong for embedded analytics
- Native BigQuery integration
- LookML requires developers
- Pricing only through sales
Lopus
- Works on uncleaned data
- Explains causes, not just numbers
- Single plan with everything included
- Starts at $1,999 per month
- No free plan or self-serve trial shown
- Aimed at go-to-market teams
Which one should you choose?
Choose Looker if you want:
- Consistent governed metrics
- Strong for embedded analytics
- Native BigQuery integration
Watch out: lookml requires developers.
Choose Lopus if you want:
- Works on uncleaned data
- Explains causes, not just numbers
- Single plan with everything included
Watch out: starts at $1,999 per month.
Looker vs Lopus FAQ
What is the difference between Looker and Lopus?
Looker: Google Cloud's semantic-layer BI with Gemini conversational analytics. Lopus: AI analytics that explains why revenue metrics move. Both are data & analytics tools.
Is Looker or Lopus cheaper?
Looker starts at See pricing page and Lopus starts at $1999/mo. Check both pricing pages for current plans.
Do Looker and Lopus have free plans?
Looker: No. Lopus: No.
Who makes Looker?
Looker is made by Google, based in United States.
Who makes Lopus?
Lopus is made by Lopus.
Which should I choose, Looker or Lopus?
Choose Looker if you value consistent governed metrics and strong for embedded analytics. Choose Lopus if you value works on uncleaned data and explains causes, not just numbers.