Lofty vs HelloData
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Lofty starts at See pricing page and HelloData starts at $300/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Real estate CRM
- IDX websites
- AI Sales Assistant
- Marketing automation
- Transaction tracking
- Automated rent surveys
- Unit-level rent data
- Market analytics
- AI financial analysis
- Rent roll parser
- Property data API
| Feature | Lofty | HelloData |
|---|---|---|
| Best for | Real estate CRM and websites with AI assistants for agents | Multifamily market surveys and deal analysis with AI reports |
| Category | Legal, finance & HR | Legal, finance & HR |
| Pricing model | Paid | Free trial |
| Starting price | See pricing page | $300/mo |
| Free plan | No | No, trial available |
| Made by | Lofty | HelloData |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Lofty starts at See pricing page and HelloData starts at $300/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
2 plans
Standard
$300/mo
- Per user
- Automated rent comps
- 10 saved market surveys per user
- Excel and PDF exports
Portfolio
Custom per unit
- Unlimited users and SSO
- Unlimited reports and sharing
- Unlimited portfolio data exports
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Lofty
- All-in-one agent platform
- AI follows up on leads
- Good for teams and brokerages
- Expensive for solo agents
- Many features to learn
- Pricing not public
HelloData
- Replaces manual phone and website rent surveys
- Daily refreshed data across U.S. markets
- Exports to Excel and PDF
- $300 per user per month is steep for small teams
- Financial analysis and query builder cost extra
- Covers U.S. multifamily properties only
Which one should you choose?
Choose Lofty if you want:
- All-in-one agent platform
- AI follows up on leads
- Good for teams and brokerages
Watch out: expensive for solo agents.
Choose HelloData if you want:
- Replaces manual phone and website rent surveys
- Daily refreshed data across U.S. markets
- Exports to Excel and PDF
Watch out: $300 per user per month is steep for small teams.
Lofty vs HelloData FAQ
What is the difference between Lofty and HelloData?
Lofty: Real estate CRM and websites with AI assistants for agents. HelloData: Multifamily market surveys and deal analysis with AI reports. Both are legal, finance & hr tools.
Is Lofty or HelloData cheaper?
Lofty starts at See pricing page and HelloData starts at $300/mo. Check both pricing pages for current plans.
Do Lofty and HelloData have free plans?
Lofty: No. HelloData: No, trial available.
Who makes Lofty?
Lofty is made by Lofty, based in United States.
Who makes HelloData?
HelloData is made by HelloData, based in United States.
Which should I choose, Lofty or HelloData?
Choose Lofty if you value all-in-one agent platform and ai follows up on leads. Choose HelloData if you value replaces manual phone and website rent surveys and daily refreshed data across u.s. markets.