Helium 10 vs VOC.AI
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. VOC.AI has the lower starting price: about $38 a month, against $129 for Helium 10.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Product research
- Keyword research
- AI Listing Builder
- Adtomic PPC automation
- Profit analytics
- ASIN review analysis
- Market and product research
- Sales forecasts
- Chrome extension
- REST API and MCP server
- Exportable reports
| Feature | Helium 10 | VOC.AI |
|---|---|---|
| Best for | Amazon and Walmart seller tools with AI listing and ad optimisation | AI review analysis that helps Amazon and e-commerce sellers find gaps |
| Category | Legal, finance & HR | Legal, finance & HR |
| Pricing model | Freemium | Freemium |
| Starting price | $129/mo | $38/mo |
| Free plan | Yes | Yes |
| Made by | Helium 10 | VOC.AI |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
VOC.AI has the lower starting price: about $38 a month, against $129 for Helium 10.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Platinum
$129/mo
- For $0-$100K in yearly sales
- Product and keyword research
- Amazon FBA and ads training
Diamond
$359/mo
- For $100K-$10M in yearly sales
- Helium AI agent
- Monthly workshops and webinars
Enterprise
From $1,499/mo (annual)
- Dedicated customer success manager
- 10+ users, 15+ seller accounts
- Up to 5,000 ASINs
5 plans
Trial
Free
- 3 deep review analyses
- No payment to start
API Basic
$38/mo
- 35,000 API credits per month
- 1 API key
- Usage dashboard
Personal
$99/mo
- Deep review analysis
- Saved analysis history
- Export-ready insights
Team
$299/mo
- Everything in Personal
- Shared team access
- Team exports
Enterprise
Contact sales
- Custom credits and seats
- Custom API rate limits
- Enterprise support
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Helium 10
- Very complete seller toolkit
- Strong keyword data
- Covers Amazon and Walmart
- Expensive higher tiers
- Steep learning curve
- Entry-level plan removed
VOC.AI
- Results from a single ASIN
- Covers many marketplaces
- API and MCP access for developers
- Seller plans start at $99 a month
- Free trial is limited to 3 analyses
- Most useful for Amazon sellers
Which one should you choose?
Choose Helium 10 if you want:
- Very complete seller toolkit
- Strong keyword data
- Covers Amazon and Walmart
Watch out: expensive higher tiers.
Choose VOC.AI if you want:
- Results from a single ASIN
- Covers many marketplaces
- API and MCP access for developers
Watch out: seller plans start at $99 a month.
Helium 10 vs VOC.AI FAQ
What is the difference between Helium 10 and VOC.AI?
Helium 10: Amazon and Walmart seller tools with AI listing and ad optimisation. VOC.AI: AI review analysis that helps Amazon and e-commerce sellers find gaps. Both are legal, finance & hr tools.
Is Helium 10 or VOC.AI cheaper?
VOC.AI has the lower starting price: about $38 a month, against $129 for Helium 10.
Do Helium 10 and VOC.AI have free plans?
Helium 10: Yes. VOC.AI: Yes.
Who makes Helium 10?
Helium 10 is made by Helium 10, based in United States.
Who makes VOC.AI?
VOC.AI is made by VOC.AI.
Which should I choose, Helium 10 or VOC.AI?
Choose Helium 10 if you value very complete seller toolkit and strong keyword data. Choose VOC.AI if you value results from a single asin and covers many marketplaces.