kitio.aiHailuo AI vs Twelve Labs
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Hailuo AI has the lower starting price: about $10 a month, against $29 for Twelve Labs.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Image-to-video
- Text-to-video
- Generated stereo audio
- Subject reference
- MiniMax API
- Semantic video search
- Video embeddings
- Video-to-text
- Highlight detection
- Developer API
| Feature | Hailuo AI | Twelve Labs |
|---|---|---|
| Best for | MiniMax video generator known for physics-aware motion | Video understanding models for search, analysis and summaries |
| Category | Video | Video |
| Pricing model | Freemium | Freemium |
| Starting price | $9.99/mo | $29/mo |
| Free plan | Yes | Yes |
| Made by | MiniMax | Twelve Labs |
| Based in | China | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Hailuo AI has the lower starting price: about $10 a month, against $29 for Twelve Labs.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- Explore and test the APIs
- 3 GB cumulative storage
Plus
$29/mo
- 50 GB storage
- Usage capped at plan limits
Pro
$99/mo
- 200 GB storage
- Scale with growing usage
Enterprise
Contact sales
- Custom needs
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Hailuo AI
- Stable faces and hands
- Good physics in motion
- Low API cost per clip
- Short maximum clip length
- 1080p limited to short clips
Twelve Labs
- Purpose-built for video
- Natural-language search
- Free tier for testing
- Requires development work
- Indexing large libraries costs more
Which one should you choose?
Choose Hailuo AI if you want:
- Stable faces and hands
- Good physics in motion
- Low API cost per clip
Watch out: short maximum clip length.
Choose Twelve Labs if you want:
- Purpose-built for video
- Natural-language search
- Free tier for testing
Watch out: requires development work.
Hailuo AI vs Twelve Labs FAQ
What is the difference between Hailuo AI and Twelve Labs?
Hailuo AI: MiniMax video generator known for physics-aware motion. Twelve Labs: Video understanding models for search, analysis and summaries. Both are video tools.
Is Hailuo AI or Twelve Labs cheaper?
Hailuo AI has the lower starting price: about $10 a month, against $29 for Twelve Labs.
Do Hailuo AI and Twelve Labs have free plans?
Hailuo AI: Yes. Twelve Labs: Yes.
Who makes Hailuo AI?
Hailuo AI is made by MiniMax, based in China.
Who makes Twelve Labs?
Twelve Labs is made by Twelve Labs, based in United States.
Which should I choose, Hailuo AI or Twelve Labs?
Choose Hailuo AI if you value stable faces and hands and good physics in motion. Choose Twelve Labs if you value purpose-built for video and natural-language search.