kitio.aiGRIN vs Surface
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. GRIN has the lower starting price: about $200 a month, against $1000 for Surface.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Creator CRM
- Gia AI teammate
- Product seeding
- Affiliate links
- Creator payments
- Content and SEO agents
- AI search visibility agents
- Lead enrichment and qualification
- Dynamic lead forms
- Lead routing and scheduling
- CRM and MAP sync
| Feature | GRIN | Surface |
|---|---|---|
| Best for | Creator marketing platform with the Gia AI teammate | AI agents that run campaigns, qualify leads and route pipeline |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Paid |
| Starting price | $200/mo | $1000/mo |
| Free plan | Yes | No |
| Made by | Grin Technologies | Surface Labs |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
GRIN has the lower starting price: about $200 a month, against $1000 for Surface.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- 20% fee on wallet deposits
- 2 live campaigns
- Search 1,200 creators a month
Starter
$200/mo
- 10% fee on wallet deposits
- Unlimited live campaigns
- 100 gifts a month
- Search 12,000 creators a month
Growth
$500/mo
- 7% fee on wallet deposits
- Multiple brands
- 300 gifts a month
- Search 36,000 creators a month
Scale
$1500/mo
- 5% fee on wallet deposits
- 1,000 gifts a month
- Search 120,000 creators a month
Enterprise
Custom
- Custom management fee
- Large creator budgets
- Talk to sales
3 plans
Basic
$1000/mo
- Forms, routing and scheduling
- Enrichment and traffic data
- No agents included
Agentic Marketing Operations
$3500/mo
- Unlimited agents and tools
- 5,000 agent actions a month
- Shared FDE team
Marketing Superintelligence
Custom
- Custom action volume
- Custom per-action rate
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
GRIN
- Full creator workflow in one place
- Now offers monthly plans
- Free affiliate option
- Paid plans are costly
- Best suited to Shopify brands
Surface
- Unlimited seats on every plan
- Agents tied to revenue data
- Startup discounts available
- Starts at $1,000/mo
- Agents only from $3,500/mo
- Extra agent actions cost $0.20 each
Which one should you choose?
Choose GRIN if you want:
- Full creator workflow in one place
- Now offers monthly plans
- Free affiliate option
Watch out: paid plans are costly.
Choose Surface if you want:
- Unlimited seats on every plan
- Agents tied to revenue data
- Startup discounts available
Watch out: starts at $1,000/mo.
GRIN vs Surface FAQ
What is the difference between GRIN and Surface?
GRIN: Creator marketing platform with the Gia AI teammate. Surface: AI agents that run campaigns, qualify leads and route pipeline. Both are marketing tools.
Is GRIN or Surface cheaper?
GRIN has the lower starting price: about $200 a month, against $1000 for Surface.
Do GRIN and Surface have free plans?
GRIN: Yes. Surface: No.
Who makes GRIN?
GRIN is made by Grin Technologies, based in United States.
Who makes Surface?
Surface is made by Surface Labs, based in United States.
Which should I choose, GRIN or Surface?
Choose GRIN if you value full creator workflow in one place and now offers monthly plans. Choose Surface if you value unlimited seats on every plan and agents tied to revenue data.