Buffer vs Postly
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Buffer starts at $6/mo and Postly starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Post scheduling
- AI Assistant
- Engagement inbox
- Analytics
- Start Page
- Social media scheduling
- AI agents via MCP
- Campaign approvals
- Zapier and Make automations
- API access
- AI Studio add-on
| Feature | Buffer | Postly |
|---|---|---|
| Best for | Simple social scheduling with an AI writing assistant | AI social media scheduler with agents and automations |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Free trial |
| Starting price | $6/mo | See pricing page |
| Free plan | Yes | No, 14-day trial |
| Made by | Buffer | Postly |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Buffer starts at $6/mo and Postly starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- Up to 3 channels
- 10 scheduled posts per channel
- 100 ideas
Essentials
$6/mo
- Per channel
- Unlimited scheduled posts
- 1 user
Team
$12/mo
- Per channel
- Unlimited team members
- Unlimited scheduled posts
1 plan
Publishing
$3.20/channel/mo billed yearly
- Per channel, 5-channel minimum
- Unlimited scheduled posts
- MCP AI agents and API access
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Buffer
- Very easy to use
- Low per-channel pricing
- Useful free plan
- Fewer enterprise features
- Costs add up with many channels
Postly
- Agent access through MCP
- API included in the base plan
- Many interface languages
- Per-channel pricing is complex
- Publishing plan has a 5-channel minimum
- AI Studio and other tools cost extra
Which one should you choose?
Choose Buffer if you want:
- Very easy to use
- Low per-channel pricing
- Useful free plan
Watch out: fewer enterprise features.
Choose Postly if you want:
- Agent access through MCP
- API included in the base plan
- Many interface languages
Watch out: per-channel pricing is complex.
Buffer vs Postly FAQ
What is the difference between Buffer and Postly?
Buffer: Simple social scheduling with an AI writing assistant. Postly: AI social media scheduler with agents and automations. Both are marketing tools.
Is Buffer or Postly cheaper?
Buffer starts at $6/mo and Postly starts at See pricing page. Check both pricing pages for current plans.
Do Buffer and Postly have free plans?
Buffer: Yes. Postly: No, 14-day trial.
Who makes Buffer?
Buffer is made by Buffer, based in United States.
Who makes Postly?
Postly is made by Postly.
Which should I choose, Buffer or Postly?
Choose Buffer if you value very easy to use and low per-channel pricing. Choose Postly if you value agent access through mcp and api included in the base plan.