kitio.aiApify vs Power Formulas
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Power Formulas has the lower starting price: about $17 a month, against $19 for Apify.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Actor marketplace
- Scheduled scraping
- Proxy management
- Crawlee library
- MCP server for agents
- =AI() formula for LLMs
- =API() JSON import
- =SQL() database queries
- No-code formula builder
- Scheduled refreshes
| Feature | Apify | Power Formulas |
|---|---|---|
| Best for | Web scraping platform with thousands of ready-made scrapers | AI, API and SQL formulas inside Google Sheets |
| Category | Data & analytics | Data & analytics |
| Pricing model | Freemium | Freemium |
| Starting price | $19/mo | $199/yr |
| Free plan | Yes | Yes |
| Made by | Apify | Power Formulas |
| Based in | Czechia | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Power Formulas has the lower starting price: about $17 a month, against $19 for Apify.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- $5 monthly usage credit
- $0.20 per compute unit
- Community support
Starter
$19/mo
- $19 prepaid usage, then pay as you go
- Chat support
- Bronze Store discount
Scale
$199/mo
- $199 prepaid usage
- $0.16 per compute unit
- Priority chat support
Business
$999/mo
- $999 prepaid usage
- $0.13 per compute unit
- Account manager
Enterprise
Custom
- Custom usage and pricing
- Custom scraping solutions
4 plans
Starter
Free
- 30-day free trial
- 100 automatic refreshes per month after
- Basic API and SQL formulas
- Formula builder
Pro
$199/yr
- Unlimited formula refreshes
- Hourly or daily refresh schedules
- AI, AI_IMAGE and AI_VISION formulas
Team
$499/yr
- License for 5 users
- Google Workspace license
Enterprise
$899/yr
- Unlimited users
- Google Workspace license
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Apify
- Huge library of ready scrapers
- Handles proxies and scaling
- Free monthly credits
- Actor quality varies
- Costs rise with heavy use
Power Formulas
- Works inside Google Sheets
- AI, API and SQL in one add-on
- Supports several model providers
- AI formulas need the paid Pro plan
- Paid plans are billed yearly
- Google Sheets only
Which one should you choose?
Choose Apify if you want:
- Huge library of ready scrapers
- Handles proxies and scaling
- Free monthly credits
Watch out: actor quality varies.
Choose Power Formulas if you want:
- Works inside Google Sheets
- AI, API and SQL in one add-on
- Supports several model providers
Watch out: ai formulas need the paid pro plan.
Apify vs Power Formulas FAQ
What is the difference between Apify and Power Formulas?
Apify: Web scraping platform with thousands of ready-made scrapers. Power Formulas: AI, API and SQL formulas inside Google Sheets. Both are data & analytics tools.
Is Apify or Power Formulas cheaper?
Power Formulas has the lower starting price: about $17 a month, against $19 for Apify.
Do Apify and Power Formulas have free plans?
Apify: Yes. Power Formulas: Yes.
Who makes Apify?
Apify is made by Apify, based in Czechia.
Who makes Power Formulas?
Power Formulas is made by Power Formulas.
Which should I choose, Apify or Power Formulas?
Choose Apify if you value huge library of ready scrapers and handles proxies and scaling. Choose Power Formulas if you value works inside google sheets and ai, api and sql in one add-on.