kitio.aiAdded Oct 28, 2026
Breadcrumbs
PaidLead scoring with ML models and a copilot that builds them for you
What is Breadcrumbs?
Breadcrumbs is a lead scoring platform that helps marketing and sales teams decide which leads and accounts to work first. Its Copilot analyzes your data and proposes a scoring model in a few clicks, for both sales-led and product-led motions.
Models stay transparent and editable, and you can run unlimited workspaces and models for acquisition, expansion and retention. Reveal uses machine learning to find the attributes that predict conversion, and Compare tests different hypotheses side by side without touching live systems.
No-code connectors pull data from across your tech stack, so scores can flow back to sales and marketing tools. The company also offers a free email verifier and an ROI calculator.
Features
- AI Copilot model builder
- Transparent scoring models
- ML attribute discovery
- Multivariate model testing
- No-code data connectors
- Unlimited workspaces
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Releases
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Organization
Breadcrumbs
Listed by kitio.ai · unverified owner
Pricing
- Pricing model
- Paid
- Paid options from
- Not listed
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Pros and cons
Pros
- Model built in a few clicks
- Scores stay explainable
- Supports PLG and sales-led funnels
Cons
- No public pricing
- Needs clean CRM and product data
- Demo-led onboarding
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Q&A
What is Breadcrumbs?
Breadcrumbs is a lead scoring platform that helps marketing and sales teams decide which leads and accounts to work first. Its Copilot analyzes your data and proposes a scoring model in a few clicks, for both sales-led and product-led motions.
How does the Breadcrumbs Copilot work?
It analyzes your data and suggests a lead scoring model in a few clicks, which you can then adjust.
Can Breadcrumbs score existing customers, not just new leads?
Yes. You can build separate models for acquisition, expansion and retention.
How much does Breadcrumbs cost?
Breadcrumbs is paid.
Is there a free version of Breadcrumbs?
No. Breadcrumbs is a paid tool.
What are the main features of Breadcrumbs?
AI Copilot model builder, Transparent scoring models, ML attribute discovery, Multivariate model testing, No-code data connectors, Unlimited workspaces.
Who makes Breadcrumbs?
Breadcrumbs is made by Breadcrumbs.
What are the best alternatives to Breadcrumbs?
Popular alternatives include Fullcast Performance, HubSpot Sales Hub, Salesforce Sales Cloud.