kitio.aiWix vs Hiding Elephant
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Hiding Elephant has the lower starting price: about $5 a month, against $24 for Wix.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI website builder
- Drag-and-drop editor
- AI text and image tools
- Online store
- Bookings and events
- Mixed AI and vector canvas
- Brand style kits
- Product and asset catalog
- Batch workflows
- Background removal and upscaling
- Multi-user canvas
| Feature | Wix | Hiding Elephant |
|---|---|---|
| Best for | Website builder with an AI site generator and AI business tools | AI canvas for on-brand visuals, edits and catalog workflows |
| Category | Design | Design |
| Pricing model | Freemium | Freemium |
| Starting price | $24/mo | $5/mo |
| Free plan | Yes | Yes |
| Made by | Wix.com | Hiding Elephant |
| Based in | Israel | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Hiding Elephant has the lower starting price: about $5 a month, against $24 for Wix.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- Wix branding and subdomain
- Limited storage
Light
$24/mo
- Custom domain
- 2GB storage
- Basic marketing tools
Core
$36/mo
- Accept payments
- Basic ecommerce
- More storage
Business
$46/mo
- Advanced shipping
- Automated sales tax
- Standard ecommerce
Business Elite
$172/mo
- Advanced ecommerce
- Unlimited storage
- Priority support
6 plans
Free
Free
- Ads and public images
- Capped generation
Lite
$5/mo
- No ads
- Private images
Starter
$29/mo
- 100 credits per month
- Up to 350 images
- Commercial use
Pro
$69/mo
- 250 credits per month
- Up to 850 images
- Unlimited seats
Team
$399/mo
- 1,500 credits per month
- Live multi-user canvas
- Shared brand and products
Enterprise
From $1,800
- SSO
- Custom terms
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Wix
- Complete site from a short chat
- Large app and template catalog
- All-in-one hosting and tools
- Free plan shows Wix ads
- Switching templates later is hard
Hiding Elephant
- Edit AI output in a full editor
- Brand kits keep visuals consistent
- Batch workflows for product catalogs
- Free tier shows ads and public images
- Credits cap monthly output
- Team plan costs $399 a month
Which one should you choose?
Choose Wix if you want:
- Complete site from a short chat
- Large app and template catalog
- All-in-one hosting and tools
Watch out: free plan shows wix ads.
Choose Hiding Elephant if you want:
- Edit AI output in a full editor
- Brand kits keep visuals consistent
- Batch workflows for product catalogs
Watch out: free tier shows ads and public images.
Wix vs Hiding Elephant FAQ
What is the difference between Wix and Hiding Elephant?
Wix: Website builder with an AI site generator and AI business tools. Hiding Elephant: AI canvas for on-brand visuals, edits and catalog workflows. Both are design tools.
Is Wix or Hiding Elephant cheaper?
Hiding Elephant has the lower starting price: about $5 a month, against $24 for Wix.
Do Wix and Hiding Elephant have free plans?
Wix: Yes. Hiding Elephant: Yes.
Who makes Wix?
Wix is made by Wix.com, based in Israel.
Who makes Hiding Elephant?
Hiding Elephant is made by Hiding Elephant.
Which should I choose, Wix or Hiding Elephant?
Choose Wix if you value complete site from a short chat and large app and template catalog. Choose Hiding Elephant if you value edit ai output in a full editor and brand kits keep visuals consistent.