kitio.aiTwo Minute Reports vs Goodlookup
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Two Minute Reports starts at See pricing page and Goodlookup starts at $15/yr. Check both pricing pages for current plans.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- 30+ marketing data connectors
- Dash AI assistant
- Google Sheets and Looker Studio
- Branded client dashboards
- Scheduled reports
- MCP for Claude and ChatGPT
- Semantic text matching
- VLOOKUP-style function
- Match confidence scores
- Topic clustering
- Google Workspace add-on
| Feature | Two Minute Reports | Goodlookup |
|---|---|---|
| Best for | Marketing reports and dashboards with an AI assistant for your data | Semantic lookup function for matching text in Google Sheets |
| Category | Data & analytics | Data & analytics |
| Pricing model | Free trial | Paid |
| Starting price | See pricing page | $15/yr |
| Free plan | No, 14-day trial | No |
| Made by | Two Minute Reports | Goodlookup |
| Based in | India | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Two Minute Reports starts at See pricing page and Goodlookup starts at $15/yr. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
Prices in USD, checked Nov 5, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Two Minute Reports
- 14-day trial without a credit card
- Works inside Sheets and Looker Studio
- Data can be queried from Claude or ChatGPT
- Priced by number of connected accounts
- Costs add up for large agencies
- Main focus is marketing data only
Goodlookup
- Low yearly price
- Familiar lookup-style syntax
- Matches synonyms and related terms
- Works only in Google Sheets
- No free tier
- Sparse documentation on the site
Which one should you choose?
Choose Two Minute Reports if you want:
- 14-day trial without a credit card
- Works inside Sheets and Looker Studio
- Data can be queried from Claude or ChatGPT
Watch out: priced by number of connected accounts.
Choose Goodlookup if you want:
- Low yearly price
- Familiar lookup-style syntax
- Matches synonyms and related terms
Watch out: works only in google sheets.
Two Minute Reports vs Goodlookup FAQ
What is the difference between Two Minute Reports and Goodlookup?
Two Minute Reports: Marketing reports and dashboards with an AI assistant for your data. Goodlookup: Semantic lookup function for matching text in Google Sheets. Both are data & analytics tools.
Is Two Minute Reports or Goodlookup cheaper?
Two Minute Reports starts at See pricing page and Goodlookup starts at $15/yr. Check both pricing pages for current plans.
Do Two Minute Reports and Goodlookup have free plans?
Two Minute Reports: No, 14-day trial. Goodlookup: No.
Who makes Two Minute Reports?
Two Minute Reports is made by Two Minute Reports, based in India.
Who makes Goodlookup?
Goodlookup is made by Goodlookup.
Which should I choose, Two Minute Reports or Goodlookup?
Choose Two Minute Reports if you value 14-day trial without a credit card and works inside sheets and looker studio. Choose Goodlookup if you value low yearly price and familiar lookup-style syntax.