kitio.aiSitefire vs MarkupX
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Sitefire starts at $249/mo and MarkupX starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI answer monitoring
- Citation source analytics
- AI-written articles
- CMS publishing
- Spark agent and MCP
- Google Search Console link
- Backlink and directory submission
- Content publishing engine
- Bulk URL indexing
- AI search visibility tracking
- Revenue attribution analytics
| Feature | Sitefire | MarkupX |
|---|---|---|
| Best for | Tracks and improves how AI assistants mention your brand | SEO platform aimed at AI search visibility and citations |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Paid |
| Starting price | $249/mo | See pricing page |
| Free plan | No, 7-day trial | No |
| Made by | Sitefire | MarkupX |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Sitefire starts at $249/mo and MarkupX starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Lite
$249/mo
- 150 tracked prompts
- 8 action briefs a month
- 3 AI-optimized articles a month
- MCP access
Pro
$499/mo
- 300 tracked prompts
- Sentiment tracking on 30 prompts
- 8 articles a month
- Agent analytics and personas
Enterprise
Contact sales
- Custom models and prompt limits
- Done-for-you optimization
- Dedicated Slack support
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Sitefire
- Covers several AI answer engines
- Drafts content, not just reports
- Publishes straight to Webflow or Framer
- Entry plan costs $249 a month
- Lite tracks only 3 answer engines
- Article volume is capped per month
MarkupX
- Covers SEO and AI-citation work in one place
- Includes indexing and attribution tools
- Targets agencies as well as single sites
- Early access only, no public pricing
- Customer numbers on the site are unverified
Which one should you choose?
Choose Sitefire if you want:
- Covers several AI answer engines
- Drafts content, not just reports
- Publishes straight to Webflow or Framer
Watch out: entry plan costs $249 a month.
Choose MarkupX if you want:
- Covers SEO and AI-citation work in one place
- Includes indexing and attribution tools
- Targets agencies as well as single sites
Watch out: early access only, no public pricing.
Sitefire vs MarkupX FAQ
What is the difference between Sitefire and MarkupX?
Sitefire: Tracks and improves how AI assistants mention your brand. MarkupX: SEO platform aimed at AI search visibility and citations. Both are marketing tools.
Is Sitefire or MarkupX cheaper?
Sitefire starts at $249/mo and MarkupX starts at See pricing page. Check both pricing pages for current plans.
Do Sitefire and MarkupX have free plans?
Sitefire: No, 7-day trial. MarkupX: No.
Who makes Sitefire?
Sitefire is made by Sitefire.
Who makes MarkupX?
MarkupX is made by MarkupX.
Which should I choose, Sitefire or MarkupX?
Choose Sitefire if you value covers several ai answer engines and drafts content, not just reports. Choose MarkupX if you value covers seo and ai-citation work in one place and includes indexing and attribution tools.