kitio.aiSitefire vs Erlin
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Sitefire starts at $249/mo and Erlin starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI answer monitoring
- Citation source analytics
- AI-written articles
- CMS publishing
- Spark agent and MCP
- Google Search Console link
- AI answer monitoring
- Industry-specific prompts
- Content generation
- Lead qualification
- CRM connection add-on
| Feature | Sitefire | Erlin |
|---|---|---|
| Best for | Tracks and improves how AI assistants mention your brand | Tracks and improves how AI assistants recommend your brand |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Paid |
| Starting price | $249/mo | See pricing page |
| Free plan | No, 7-day trial | No |
| Made by | Sitefire | Erlin |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Both offer: AI answer monitoring.
Pricing compared
Sitefire starts at $249/mo and Erlin starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Lite
$249/mo
- 150 tracked prompts
- 8 action briefs a month
- 3 AI-optimized articles a month
- MCP access
Pro
$499/mo
- 300 tracked prompts
- Sentiment tracking on 30 prompts
- 8 articles a month
- Agent analytics and personas
Enterprise
Contact sales
- Custom models and prompt limits
- Done-for-you optimization
- Dedicated Slack support
4 plans
Starter
$47/mo billed yearly
- 1 domain
- 50 prompts per month
- Weekly reporting
Standard
$197/mo billed yearly
- 3 domains
- 150 prompts per month
- 50,000 content words per month
Pro
$397/mo billed yearly
- 5 domains
- 400 prompts per month
- 200,000 content words per month
Enterprise
Custom
- Unlimited domains
- Custom limits
Prices in USD, checked Nov 5, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Sitefire
- Covers several AI answer engines
- Drafts content, not just reports
- Publishes straight to Webflow or Framer
- Entry plan costs $249 a month
- Lite tracks only 3 answer engines
- Article volume is capped per month
Erlin
- Covers several major AI assistants
- Links visibility to actual leads
- Managed service available
- Prices shown are for yearly billing
- Starter plan has no content words
- CRM connection costs extra
Which one should you choose?
Choose Sitefire if you want:
- Covers several AI answer engines
- Drafts content, not just reports
- Publishes straight to Webflow or Framer
Watch out: entry plan costs $249 a month.
Choose Erlin if you want:
- Covers several major AI assistants
- Links visibility to actual leads
- Managed service available
Watch out: prices shown are for yearly billing.
Sitefire vs Erlin FAQ
What is the difference between Sitefire and Erlin?
Sitefire: Tracks and improves how AI assistants mention your brand. Erlin: Tracks and improves how AI assistants recommend your brand. Both are marketing tools.
Is Sitefire or Erlin cheaper?
Sitefire starts at $249/mo and Erlin starts at See pricing page. Check both pricing pages for current plans.
Do Sitefire and Erlin have free plans?
Sitefire: No, 7-day trial. Erlin: No.
Who makes Sitefire?
Sitefire is made by Sitefire.
Who makes Erlin?
Erlin is made by Erlin.
Which should I choose, Sitefire or Erlin?
Choose Sitefire if you value covers several ai answer engines and drafts content, not just reports. Choose Erlin if you value covers several major ai assistants and links visibility to actual leads.