kitio.aiSearch Atlas vs Conversion
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Search Atlas starts at $99/mo and Conversion starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- OTTO SEO agent
- Site audit
- Keyword and backlink research
- Local SEO tools
- White-label reports
- AI marketing ops agents
- Email studio and landing pages
- AI-tuned lead scoring
- Bi-directional Salesforce sync
- Built-in attribution (Mosaic)
- REST API and MCP
| Feature | Search Atlas | Conversion |
|---|---|---|
| Best for | SEO suite with OTTO, an agent that applies fixes to your site | AI-native B2B marketing automation built as a Marketo or HubSpot alternative |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Paid |
| Starting price | $99/mo | See pricing page |
| Free plan | No, 7-day trial | No |
| Made by | Search Atlas | Conversion |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Search Atlas starts at $99/mo and Conversion starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
$99/mo
- 1 project, 1 seat
- Atlas Agent and OTTO SEO
- Content Genius and AI content suite
Growth
$199/mo
- AI visibility: ChatGPT, Gemini, AI Mode
- Meta and Google Ad Studio
Pro
$399/mo
- 6 AI platforms tracked
- White-label dashboards and reports
Agency
From $999/mo
- Client portals and branded dashboards
- Unlimited keyword tracking
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Search Atlas
- Automates many technical fixes
- Large feature set for the price
- White-label options
- Interface can feel crowded
- Automatic changes need review
Conversion
- Agents handle routine MOps work
- Attribution included in the platform
- Deep Salesforce integration
- No public pricing
- Demo needed to get started
- Assumes a Salesforce-centric stack
Which one should you choose?
Choose Search Atlas if you want:
- Automates many technical fixes
- Large feature set for the price
- White-label options
Watch out: interface can feel crowded.
Choose Conversion if you want:
- Agents handle routine MOps work
- Attribution included in the platform
- Deep Salesforce integration
Watch out: no public pricing.
Search Atlas vs Conversion FAQ
What is the difference between Search Atlas and Conversion?
Search Atlas: SEO suite with OTTO, an agent that applies fixes to your site. Conversion: AI-native B2B marketing automation built as a Marketo or HubSpot alternative. Both are marketing tools.
Is Search Atlas or Conversion cheaper?
Search Atlas starts at $99/mo and Conversion starts at See pricing page. Check both pricing pages for current plans.
Do Search Atlas and Conversion have free plans?
Search Atlas: No, 7-day trial. Conversion: No.
Who makes Search Atlas?
Search Atlas is made by Search Atlas, based in United States.
Who makes Conversion?
Conversion is made by Conversion, based in United States.
Which should I choose, Search Atlas or Conversion?
Choose Search Atlas if you value automates many technical fixes and large feature set for the price. Choose Conversion if you value agents handle routine mops work and attribution included in the platform.