kitio.aiOtis AI vs Tomi.ai
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Otis AI starts at $100/mo and Tomi.ai starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI media plans
- Multi-channel campaign launch
- Targeting and attribution
- Creative intelligence
- Real-time reporting
- White-label for agencies
- Visitor propensity scoring
- Predictive conversions
- Predictive lookalike audiences
- Inbound lead scoring
- Server-side tracking pixel
- Multitouch attribution
| Feature | Otis AI | Tomi.ai |
|---|---|---|
| Best for | AI-run paid ads planning, launch, optimization and reporting | Predictive lead scoring that feeds buyer signals into Meta and Google ads |
| Category | Marketing | Marketing |
| Pricing model | Paid | Paid |
| Starting price | $100/mo | See pricing page |
| Free plan | No | No |
| Made by | Otis AI | Tomi.ai |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Otis AI starts at $100/mo and Tomi.ai starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Essential
$100/mo
- Plus 12% of monthly ad spend
- Minimum $15/day ad budget
- Meta, Google and TikTok
- Self-serve launch
Pro
$250/mo
- Plus 10% of ad spend (7% with ACH)
- Minimum $5,000/month ad budget
- Ad specialist team
- Custom reporting dashboard
Agency
Contact sales
- White-label for clients
- Role-based team access
3 plans
Starter
$3,000/mo billed yearly
- Up to 1M website visits
- Up to $50k/mo ad spend
- Predictive lookalike audiences
- Email support
Professional
$5,000/mo billed yearly
- Up to 3M website visits
- Up to 20K scored leads a month
- Inbound lead scoring
- Multitouch journeys
Enterprise
Custom
- Custom ML and mobile
- Unlimited scale
- Dedicated team
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Otis AI
- Covers the full ad lifecycle
- Low entry budget on Essential
- Human specialists on Pro
- Takes a percentage of ad spend on top of fees
- Pro needs at least $5,000 a month in ads
- Essential supports only three ad networks
Tomi.ai
- Scores anonymous visitors too
- Feeds signals straight to ad platforms
- Works with CRM sales data
- Starts at $3,000 a month
- Needs enough traffic for models to learn
- Sold through demos only
Which one should you choose?
Choose Otis AI if you want:
- Covers the full ad lifecycle
- Low entry budget on Essential
- Human specialists on Pro
Watch out: takes a percentage of ad spend on top of fees.
Choose Tomi.ai if you want:
- Scores anonymous visitors too
- Feeds signals straight to ad platforms
- Works with CRM sales data
Watch out: starts at $3,000 a month.
Otis AI vs Tomi.ai FAQ
What is the difference between Otis AI and Tomi.ai?
Otis AI: AI-run paid ads planning, launch, optimization and reporting. Tomi.ai: Predictive lead scoring that feeds buyer signals into Meta and Google ads. Both are marketing tools.
Is Otis AI or Tomi.ai cheaper?
Otis AI starts at $100/mo and Tomi.ai starts at See pricing page. Check both pricing pages for current plans.
Do Otis AI and Tomi.ai have free plans?
Otis AI: No. Tomi.ai: No.
Who makes Otis AI?
Otis AI is made by Otis AI.
Who makes Tomi.ai?
Tomi.ai is made by Tomi.ai.
Which should I choose, Otis AI or Tomi.ai?
Choose Otis AI if you value covers the full ad lifecycle and low entry budget on essential. Choose Tomi.ai if you value scores anonymous visitors too and feeds signals straight to ad platforms.