kitio.aiMarvin vs Convo
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Marvin starts at See pricing page and Convo starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Research knowledge hub
- AI-moderated interviews
- Ask AI with citations
- Live in-product intercepts
- PII redaction
- 30+ integrations
- AI-moderated interviews
- Usability testing with recording
- Diary studies
- Transcript analysis
- Branching discussion guides
- Figma prototype tests
| Feature | Marvin | Convo |
|---|---|---|
| Best for | Customer research repository with AI interviews and cited answers | AI-moderated interviews and analysis for UX and CX research |
| Category | Research & search | Research & search |
| Pricing model | Freemium | Paid |
| Starting price | See pricing page | See pricing page |
| Free plan | Yes | No |
| Made by | HeyMarvin | Convo |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Both offer: AI-moderated interviews.
Pricing compared
Marvin starts at See pricing page and Convo starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- Core features
- No credit card required
Starter
Contact sales
- More seats and integrations
- AI capabilities
Pro
Contact sales
- Admin controls
- Salesforce add-on available
Enterprise
Contact sales
- Advanced agentic Ask AI
- Automatic PII redaction
- Salesforce CRM integration
- Dedicated success manager
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Marvin
- Free plan without a credit card
- Answers cite the original research
- Can run new interviews, not just store them
- Paid plan prices aren't published
- Interview tools are a paid add-on
- Salesforce sync costs extra on Pro
Convo
- Covers one-off and longitudinal studies
- Analyzes uploaded transcripts
- Sample interview available to try
- No public pricing
- Demo needed for full access
- Built for research teams, not individuals
Which one should you choose?
Choose Marvin if you want:
- Free plan without a credit card
- Answers cite the original research
- Can run new interviews, not just store them
Watch out: paid plan prices aren't published.
Choose Convo if you want:
- Covers one-off and longitudinal studies
- Analyzes uploaded transcripts
- Sample interview available to try
Watch out: no public pricing.
Marvin vs Convo FAQ
What is the difference between Marvin and Convo?
Marvin: Customer research repository with AI interviews and cited answers. Convo: AI-moderated interviews and analysis for UX and CX research. Both are research & search tools.
Is Marvin or Convo cheaper?
Marvin starts at See pricing page and Convo starts at See pricing page. Check both pricing pages for current plans.
Do Marvin and Convo have free plans?
Marvin: Yes. Convo: No.
Who makes Marvin?
Marvin is made by HeyMarvin.
Who makes Convo?
Convo is made by Convo.
Which should I choose, Marvin or Convo?
Choose Marvin if you value free plan without a credit card and answers cite the original research. Choose Convo if you value covers one-off and longitudinal studies and analyzes uploaded transcripts.