kitio.aiMailchimp vs Blaze
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Mailchimp has the lower starting price: about $13 a month, against $79 for Blaze.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Email templates
- Customer journeys
- Intuit Assist AI
- Landing pages
- SMS marketing
- Brand kit from website
- Content calendar
- Post and blog writing
- Social scheduling
- Done-for-you service
| Feature | Mailchimp | Blaze |
|---|---|---|
| Best for | Email marketing and automation with Intuit Assist AI | AI marketing workspace that plans, creates and posts content |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Free trial |
| Starting price | $13/mo | $79/mo |
| Free plan | Yes | No, 7-day trial |
| Made by | Intuit | Blaze |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Mailchimp has the lower starting price: about $13 a month, against $79 for Blaze.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- Up to 250 contacts
- 500 sends/mo (250/day)
- 1 seat
Essentials
$13/mo
- Starting price, scales with contacts
- Sends up to 10x contacts
- 3 seats
Standard
$20/mo
- Starting price, scales with contacts
- Generative AI and enhanced automations
- Sends up to 12x contacts, 5 seats
Premium
$350/mo
- Starting price, scales with contacts
- Predictive segmentation
- Sends up to 15x contacts, unlimited seats
3 plans
Starter
$79/mo
- 3 posting accounts
- 600 generation credits/mo
- 1 user
- Automated ad campaigns
Growth
$149/mo
- 10 posting accounts
- 1,500 generation credits/mo
- Unlimited users
All-In-One
$999/mo
- Unlimited execution, flat rate
- Website, ads, reviews, reporting
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Mailchimp
- Very well known and easy to start
- Many integrations
- Good templates
- Small free plan
- Price rises quickly with contacts
Blaze
- Plans and publishes in one tool
- Good for teams without a marketer
- Learns brand from your site
- Credit limits on content
- Output can feel templated
Which one should you choose?
Choose Mailchimp if you want:
- Very well known and easy to start
- Many integrations
- Good templates
Watch out: small free plan.
Choose Blaze if you want:
- Plans and publishes in one tool
- Good for teams without a marketer
- Learns brand from your site
Watch out: credit limits on content.
Mailchimp vs Blaze FAQ
What is the difference between Mailchimp and Blaze?
Mailchimp: Email marketing and automation with Intuit Assist AI. Blaze: AI marketing workspace that plans, creates and posts content. Both are marketing tools.
Is Mailchimp or Blaze cheaper?
Mailchimp has the lower starting price: about $13 a month, against $79 for Blaze.
Do Mailchimp and Blaze have free plans?
Mailchimp: Yes. Blaze: No, 7-day trial.
Who makes Mailchimp?
Mailchimp is made by Intuit, based in United States.
Who makes Blaze?
Blaze is made by Blaze, based in United States.
Which should I choose, Mailchimp or Blaze?
Choose Mailchimp if you value very well known and easy to start and many integrations. Choose Blaze if you value plans and publishes in one tool and good for teams without a marketer.