kitio.aiInstantly vs Attention
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Instantly starts at $47/mo and Attention starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Unlimited email accounts
- Email warmup
- Lead database
- AI reply agent
- Built-in CRM
- Call and meeting recording
- Automatic CRM updates
- No-code AI sales agents
- Coaching scorecards
- Competitor tracking
- MCP server
| Feature | Instantly | Attention |
|---|---|---|
| Best for | Cold email at scale with unlimited inboxes and AI replies | Sales call recorder whose AI agents fill CRM and coach reps |
| Category | Sales | Sales |
| Pricing model | Free trial | Paid |
| Starting price | $47/mo | See pricing page |
| Free plan | No, 14-day trial | No |
| Made by | Instantly | Attention |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Instantly starts at $47/mo and Attention starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Growth
$47/mo
- 5,000 emails per month
- 1,000 uploaded contacts
- Unlimited email accounts and warmup
Hypergrowth
$97/mo
- 125,000 emails per month
- 25,000 uploaded contacts
Light Speed
$358/mo
- 500,000+ emails per month
- 100,000+ uploaded contacts
- Private deliverability network
Enterprise
Custom
- 200,000+ credits per month
- Book a call
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Instantly
- Pricing not tied to inbox count
- Strong deliverability tools
- Easy to start
- Leads and CRM billed separately
- Support quality varies
Attention
- Agents built from plain-language requests
- 200+ integrations
- Works with Claude and ChatGPT via MCP
- No public pricing
- Recording all calls needs team buy-in
- Aimed at sales orgs with a CRM
Which one should you choose?
Choose Instantly if you want:
- Pricing not tied to inbox count
- Strong deliverability tools
- Easy to start
Watch out: leads and crm billed separately.
Choose Attention if you want:
- Agents built from plain-language requests
- 200+ integrations
- Works with Claude and ChatGPT via MCP
Watch out: no public pricing.
Instantly vs Attention FAQ
What is the difference between Instantly and Attention?
Instantly: Cold email at scale with unlimited inboxes and AI replies. Attention: Sales call recorder whose AI agents fill CRM and coach reps. Both are sales tools.
Is Instantly or Attention cheaper?
Instantly starts at $47/mo and Attention starts at See pricing page. Check both pricing pages for current plans.
Do Instantly and Attention have free plans?
Instantly: No, 14-day trial. Attention: No.
Who makes Instantly?
Instantly is made by Instantly, based in United States.
Who makes Attention?
Attention is made by Attention, based in United States.
Which should I choose, Instantly or Attention?
Choose Instantly if you value pricing not tied to inbox count and strong deliverability tools. Choose Attention if you value agents built from plain-language requests and 200+ integrations.