kitio.aiHeyGen vs Arcads
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. HeyGen starts at $29/mo and Arcads starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Custom digital twins
- Photo avatars
- Video translation with lip sync
- Voice cloning
- 4K export
- AI actors
- Script to UGC ad
- Emotion control
- Multiple video models
- Human UGC option
| Feature | HeyGen | Arcads |
|---|---|---|
| Best for | AI avatar videos, digital twins and video translation | AI actors that deliver UGC-style video ads from a script |
| Category | Video | Video |
| Pricing model | Freemium | Paid |
| Starting price | $29/mo | See pricing page |
| Free plan | Yes | No |
| Made by | HeyGen | Arcads |
| Based in | United States | France |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
HeyGen starts at $29/mo and Arcads starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- 3 videos / month with watermark
- Videos up to 1 minute
- 1 custom video avatar
Creator
$29/mo
- Avatar V with limited usage
- Expanded Video Agent access
- Up to 10 hours of text-to-speech
Pro
$49/mo
- 1,000 credits / month
- 4K video export
- Credits roll over
Business
$149/mo
- 1,500 credits / month
- Videos up to 60 minutes
- 5 custom avatars, brand kit
- Extra seats $20 / month
Enterprise
Contact sales
- No max video duration
- Custom credit volume
- SCIM, MFA and multi-workspace
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
HeyGen
- Lifelike lip sync
- Strong video translation
- Free plan to test
- Credits differ by avatar engine
- 4K only on Pro and above
Arcads
- Convincing UGC-style delivery
- Many actor choices
- Built for ad testing
- Expensive per video
- Pricing hidden until signup
Which one should you choose?
Choose HeyGen if you want:
- Lifelike lip sync
- Strong video translation
- Free plan to test
Watch out: credits differ by avatar engine.
Choose Arcads if you want:
- Convincing UGC-style delivery
- Many actor choices
- Built for ad testing
Watch out: expensive per video.
HeyGen vs Arcads FAQ
What is the difference between HeyGen and Arcads?
HeyGen: AI avatar videos, digital twins and video translation. Arcads: AI actors that deliver UGC-style video ads from a script. Both are video tools.
Is HeyGen or Arcads cheaper?
HeyGen starts at $29/mo and Arcads starts at See pricing page. Check both pricing pages for current plans.
Do HeyGen and Arcads have free plans?
HeyGen: Yes. Arcads: No.
Who makes HeyGen?
HeyGen is made by HeyGen, based in United States.
Who makes Arcads?
Arcads is made by Arcads, based in France.
Which should I choose, HeyGen or Arcads?
Choose HeyGen if you value lifelike lip sync and strong video translation. Choose Arcads if you value convincing ugc-style delivery and many actor choices.