kitio.aiGoogle Flow vs Lumen5
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Google Flow has the lower starting price: about $20 a month, against $29 for Lumen5.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Text-to-video with audio
- Image-to-video
- Scene builder
- Clip extension
- Character consistency
- Blog to video
- Brand kits
- AI voiceover
- Multilingual captions
- Social publishing
| Feature | Google Flow | Lumen5 |
|---|---|---|
| Best for | Google's AI filmmaking studio built on the Veo video models | Turn blog posts and text into branded social videos |
| Category | Video | Video |
| Pricing model | Freemium | Freemium |
| Starting price | $19.99/mo | $29/mo |
| Free plan | Yes | Yes |
| Made by | Lumen5 | |
| Based in | United States | Canada |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Google Flow has the lower starting price: about $20 a month, against $29 for Lumen5.
Free plan
Cheapest paid plan
Top plan
Free trial
2 plans
Google AI Pro
$19.99/mo
- Monthly AI credits for Flow
- Veo video generation
- Includes other Google AI Pro perks
Google AI Ultra
$249.99/mo
- Highest Flow credit allowance
- Access to top Veo models
- Includes other Google AI Ultra perks
5 plans
Community
Free
- Watermarked videos
- 720p export
Basic
$29/mo
- No Lumen5 watermark
- 1080p export
Starter
$79/mo
- Brand kit
- Premium stock media
Professional
$199/mo
- Multiple brand kits
- Custom fonts and watermarks
Enterprise
Custom
- Custom templates
- Dedicated support
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Google Flow
- Native audio in generated clips
- Free daily credits on any account
- Strong prompt adherence
- Top-quality clips use credits fast
- Not available in every country
Lumen5
- Fast article-to-video workflow
- Strong brand controls
- Easy for marketers
- No 4K output
- Extra seats need the Team plan
Which one should you choose?
Choose Google Flow if you want:
- Native audio in generated clips
- Free daily credits on any account
- Strong prompt adherence
Watch out: top-quality clips use credits fast.
Choose Lumen5 if you want:
- Fast article-to-video workflow
- Strong brand controls
- Easy for marketers
Watch out: no 4k output.
Google Flow vs Lumen5 FAQ
What is the difference between Google Flow and Lumen5?
Google Flow: Google's AI filmmaking studio built on the Veo video models. Lumen5: Turn blog posts and text into branded social videos. Both are video tools.
Is Google Flow or Lumen5 cheaper?
Google Flow has the lower starting price: about $20 a month, against $29 for Lumen5.
Do Google Flow and Lumen5 have free plans?
Google Flow: Yes. Lumen5: Yes.
Who makes Google Flow?
Google Flow is made by Google, based in United States.
Who makes Lumen5?
Lumen5 is made by Lumen5, based in Canada.
Which should I choose, Google Flow or Lumen5?
Choose Google Flow if you value native audio in generated clips and free daily credits on any account. Choose Lumen5 if you value fast article-to-video workflow and strong brand controls.