kitio.aiChatfuel vs Plazbot
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Chatfuel has the lower starting price: about $20 a month, against $140 for Plazbot.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI sales agent
- WhatsApp and Instagram bots
- Broadcast campaigns
- Shopify integration
- Shared inbox
- WhatsApp agents
- Web and voice agents
- Omnichannel CRM
- Multi-LLM with RAG
- Visual automations
- Observability
| Feature | Chatfuel | Plazbot |
|---|---|---|
| Best for | AI chat agents for WhatsApp, Instagram and Facebook sales | AI agents for WhatsApp, web chat and voice with a built-in CRM |
| Category | Agents & automation | Agents & automation |
| Pricing model | Free trial | Paid |
| Starting price | $20/mo | $140/mo |
| Free plan | No, trial available | No |
| Made by | Chatfuel | Plazbot |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
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Pricing compared
Chatfuel has the lower starting price: about $20 a month, against $140 for Plazbot.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Business S
$20/mo
- $20 AI credits/month
- 1 bot
- WhatsApp, Instagram, Facebook
- Bulk WhatsApp campaigns
Business M
$45/mo
- $50 AI credits/month
- 1 bot
Business L
$90/mo
- $100 AI credits/month
- 1 bot
Business XL
$170/mo
- $200 AI credits/month
- 1 bot
Agency S
$100/mo
- $100 AI credits/month
- 3 companies
- Agency dashboard
- Dedicated account manager
4 plans
Growth
$140/mo
- 10,000 contacts
- 5 users
- Unlimited AI agents
- Unlimited automations
Professional
$260/mo
- 20,000 contacts
- 10 users
- Unlimited workspaces
Business
$550/mo
- 50,000 contacts
- 25 users
Enterprise
Custom
- More than 50,000 contacts
- Tailored to your company
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Chatfuel
- Focused on Meta messaging channels
- Good for social selling
- Quick to launch
- Limited outside Meta platforms
- Costs rise with conversation volume
Plazbot
- Official WhatsApp Cloud API
- Choice of several language models
- CRM included
- Site and support are in Spanish
- No free plan listed
- AI bundle costs extra
Which one should you choose?
Choose Chatfuel if you want:
- Focused on Meta messaging channels
- Good for social selling
- Quick to launch
Watch out: limited outside meta platforms.
Choose Plazbot if you want:
- Official WhatsApp Cloud API
- Choice of several language models
- CRM included
Watch out: site and support are in spanish.
Chatfuel vs Plazbot FAQ
What is the difference between Chatfuel and Plazbot?
Chatfuel: AI chat agents for WhatsApp, Instagram and Facebook sales. Plazbot: AI agents for WhatsApp, web chat and voice with a built-in CRM. Both are agents & automation tools.
Is Chatfuel or Plazbot cheaper?
Chatfuel has the lower starting price: about $20 a month, against $140 for Plazbot.
Do Chatfuel and Plazbot have free plans?
Chatfuel: No, trial available. Plazbot: No.
Who makes Chatfuel?
Chatfuel is made by Chatfuel, based in United States.
Who makes Plazbot?
Plazbot is made by Plazbot.
Which should I choose, Chatfuel or Plazbot?
Choose Chatfuel if you value focused on meta messaging channels and good for social selling. Choose Plazbot if you value official whatsapp cloud api and choice of several language models.