kitio.aiBuffer vs Publer
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Buffer has the lower starting price: about $6 a month, against $12 for Publer.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Post scheduling
- AI Assistant
- Engagement inbox
- Analytics
- Start Page
- Bulk scheduling
- Post recycling
- AI Assist
- Link in bio
- Analytics
| Feature | Buffer | Publer |
|---|---|---|
| Best for | Simple social scheduling with an AI writing assistant | Budget social media scheduler with an AI assistant |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $6/mo | $12/mo |
| Free plan | Yes | Yes |
| Made by | Buffer | Publer |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Both offer: Analytics.
Pricing compared
Buffer has the lower starting price: about $6 a month, against $12 for Publer.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- Up to 3 channels
- 10 scheduled posts per channel
- 100 ideas
Essentials
$6/mo
- Per channel
- Unlimited scheduled posts
- 1 user
Team
$12/mo
- Per channel
- Unlimited team members
- Unlimited scheduled posts
3 plans
Free
Free
- 1 user, 1 workspace
- Limited social accounts
- Basic scheduling
Professional
$12/mo
- Bulk scheduling
- Unlimited scheduled posts
- Analytics
Business
$21/mo
- Everything in Professional
- Advanced analytics
- Workspace collaboration
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Buffer
- Very easy to use
- Low per-channel pricing
- Useful free plan
- Fewer enterprise features
- Costs add up with many channels
Publer
- Inexpensive
- Supports many networks
- Handy bulk tools
- Per-account pricing gets complex
- Analytics are basic
Which one should you choose?
Choose Buffer if you want:
- Very easy to use
- Low per-channel pricing
- Useful free plan
Watch out: fewer enterprise features.
Choose Publer if you want:
- Inexpensive
- Supports many networks
- Handy bulk tools
Watch out: per-account pricing gets complex.
Buffer vs Publer FAQ
What is the difference between Buffer and Publer?
Buffer: Simple social scheduling with an AI writing assistant. Publer: Budget social media scheduler with an AI assistant. Both are marketing tools.
Is Buffer or Publer cheaper?
Buffer has the lower starting price: about $6 a month, against $12 for Publer.
Do Buffer and Publer have free plans?
Buffer: Yes. Publer: Yes.
Who makes Buffer?
Buffer is made by Buffer, based in United States.
Who makes Publer?
Publer is made by Publer.
Which should I choose, Buffer or Publer?
Choose Buffer if you value very easy to use and low per-channel pricing. Choose Publer if you value inexpensive and supports many networks.