AthenaHQ vs On Target AI
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. On Target AI has the lower starting price: about $75 a month, against $295 for AthenaHQ.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI visibility tracking
- Competitor share of voice
- Action Center tasks
- AI referral attribution
- Multi-model coverage
- AI visibility tracking
- Competitor tracking
- Audience-based prompt ideas
- Citation analysis
- Exportable reports
| Feature | AthenaHQ | On Target AI |
|---|---|---|
| Best for | GEO platform to track and improve visibility in AI search | Track and improve how your brand appears in AI search answers |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Paid |
| Starting price | $295/mo | $75/mo |
| Free plan | Yes | No |
| Made by | AthenaHQ | On Target AI |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Both offer: AI visibility tracking.
Pricing compared
On Target AI has the lower starting price: about $75 a month, against $295 for AthenaHQ.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- $25 free credit (300 credits)
- ChatGPT, Perplexity, Gemini tracking
Starter
$295/mo
- 3,600 credits/month
- Unlimited topics and competitors
- Content optimization agent
Enterprise
Custom
- Custom credits and access controls
- BI tool dashboards
- White-glove setup
3 plans
Starter
$75/mo
- 50 prompts tracked daily
- 4,500 answers analyzed per month
- 2 reports per month
- 2 seats
Growth
$190/mo
- 150 prompts tracked daily
- 13,500 answers analyzed per month
- 5 reports per month
- 5 seats
Advanced
$390/mo
- 300 prompts tracked daily
- 27,000 answers analyzed per month
- 10 reports per month
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
AthenaHQ
- Tracks many AI engines
- Turns data into tasks
- Free tier to evaluate
- Credits drain quickly
- Best features are Enterprise-only
On Target AI
- Prompts based on customer research
- Tracks several AI engines
- Clear plan tiers
- Tracks only ChatGPT, Gemini and AI Overviews
- Report counts capped per month
- No free plan listed
Which one should you choose?
Choose AthenaHQ if you want:
- Tracks many AI engines
- Turns data into tasks
- Free tier to evaluate
Watch out: credits drain quickly.
Choose On Target AI if you want:
- Prompts based on customer research
- Tracks several AI engines
- Clear plan tiers
Watch out: tracks only chatgpt, gemini and ai overviews.
AthenaHQ vs On Target AI FAQ
What is the difference between AthenaHQ and On Target AI?
AthenaHQ: GEO platform to track and improve visibility in AI search. On Target AI: Track and improve how your brand appears in AI search answers. Both are marketing tools.
Is AthenaHQ or On Target AI cheaper?
On Target AI has the lower starting price: about $75 a month, against $295 for AthenaHQ.
Do AthenaHQ and On Target AI have free plans?
AthenaHQ: Yes. On Target AI: No.
Who makes AthenaHQ?
AthenaHQ is made by AthenaHQ, based in United States.
Who makes On Target AI?
On Target AI is made by On Target AI.
Which should I choose, AthenaHQ or On Target AI?
Choose AthenaHQ if you value tracks many ai engines and turns data into tasks. Choose On Target AI if you value prompts based on customer research and tracks several ai engines.