kitio.aiAdobe Firefly vs Bing Image Creator
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Bing Image Creator is completely free, while Adobe Firefly is freemium.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Generative fill and expand
- Style and structure references
- Partner model access
- Vector generation
- Content Credentials
- Text-to-image
- Daily boosts
- Model choice
- Saved collections
- Edge integration
| Feature | Adobe Firefly | Bing Image Creator |
|---|---|---|
| Best for | Adobe's generative image app with models trained for commercial use | Free Microsoft image generator inside Bing, Edge and Copilot |
| Category | Image | Image |
| Pricing model | Freemium | Free |
| Starting price | $9.99/mo | Free |
| Free plan | Yes | Yes, fully free |
| Made by | Adobe | Microsoft |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Bing Image Creator is completely free, while Adobe Firefly is freemium.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- Limited generative credits
- Try Firefly models
Firefly Standard
$9.99/mo
- Monthly generative credits
- Image and video generation
Firefly Pro
$19.99/mo
- More generative credits
- Premium video and audio features
Firefly Premium
$199.99/mo
- Highest generative credits
- For heavy video generation
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Adobe Firefly
- Trained on licensed content
- Works inside Photoshop and Express
- Several third-party models in one app
- Credit system can be confusing
- Free tier is very limited
- Output can look safe and generic
Bing Image Creator
- Completely free
- No separate app needed
- Good prompt understanding
- Strict content filters
- Slow once boosts run out
- Few editing controls
Which one should you choose?
Choose Adobe Firefly if you want:
- Trained on licensed content
- Works inside Photoshop and Express
- Several third-party models in one app
Watch out: credit system can be confusing.
Choose Bing Image Creator if you want:
- Completely free
- No separate app needed
- Good prompt understanding
Watch out: strict content filters.
Adobe Firefly vs Bing Image Creator FAQ
What is the difference between Adobe Firefly and Bing Image Creator?
Adobe Firefly: Adobe's generative image app with models trained for commercial use. Bing Image Creator: Free Microsoft image generator inside Bing, Edge and Copilot. Both are image tools.
Is Adobe Firefly or Bing Image Creator cheaper?
Bing Image Creator is completely free, while Adobe Firefly is freemium.
Do Adobe Firefly and Bing Image Creator have free plans?
Adobe Firefly: Yes. Bing Image Creator: Yes, fully free.
Who makes Adobe Firefly?
Adobe Firefly is made by Adobe, based in United States.
Who makes Bing Image Creator?
Bing Image Creator is made by Microsoft, based in United States.
Which should I choose, Adobe Firefly or Bing Image Creator?
Choose Adobe Firefly if you value trained on licensed content and works inside photoshop and express. Choose Bing Image Creator if you value completely free and no separate app needed.