Planable

Planable is a content planning tool where marketing teams and agencies draft, preview, approve and schedule social media posts together. Its Planable AI assistant writes posts from a prompt, rewrites drafts or continues an idea you started.

Posts are drafted in a calendar or feed view that shows how they will look on each network, and clients or managers leave comments and approve them in place. Once approved, posts are scheduled to publish automatically, which cuts down on email threads and spreadsheets.

Planable AI sits in the post editor. You can generate a post from scratch, rewrite an existing draft or extend it with the continue option, and clearer prompts give better results. When it launched, the AI writer was limited to the web version and to social posts.