Babbl Labs

Babbl Labs offers Scout, an AI agent that learns your brand, finds YouTube creators whose audiences match what you sell, gets their contact details and handles outreach. Brands approve each step, and a first campaign can launch within a week.

You can ask Scout in plain language for a type of channel and have results ranked by niche fit, engagement, sponsorship frequency or posting cadence. Each creator shows fit scores, top topics, brands mentioned, average views and subscribers.

Other tools enrich an uploaded list of creators, track which creators competitors sponsor and manage contact. Finding recommended creators is free, and a full-service option is available for brands that want the program run for them.