Texta vs On Target AI
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Texta has the lower starting price: about $49 a month, against $75 for On Target AI.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI visibility tracking
- Citation and source analysis
- Competitor share of voice
- Workflow handoffs
- Executive reporting
- AI visibility tracking
- Competitor tracking
- Audience-based prompt ideas
- Citation analysis
- Exportable reports
| Feature | Texta | On Target AI |
|---|---|---|
| Best for | Tracks how often AI answer engines mention and cite your brand | Track and improve how your brand appears in AI search answers |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Paid |
| Starting price | $49/mo | $75/mo |
| Free plan | No, trial available | No |
| Made by | Texta | On Target AI |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Both offer: AI visibility tracking.
Pricing compared
Texta has the lower starting price: about $49 a month, against $75 for On Target AI.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
$49/mo
- 1 project workspace
- 50 tracked prompts
- Basic mention scoring
Pro
$199/mo
- 2 project workspaces
- 150 tracked prompts
- Advanced mention scoring
Advanced
$399/mo
- 5 project workspaces
- 350 tracked prompts
- Advanced source analysis
Enterprise
Contact sales
- Custom monitoring
- Governance and workflows
3 plans
Starter
$75/mo
- 50 prompts tracked daily
- 4,500 answers analyzed per month
- 2 reports per month
- 2 seats
Growth
$190/mo
- 150 prompts tracked daily
- 13,500 answers analyzed per month
- 5 reports per month
- 5 seats
Advanced
$390/mo
- 300 prompts tracked daily
- 27,000 answers analyzed per month
- 10 reports per month
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Texta
- Covers several AI answer engines
- Prompt-level tracking, not just totals
- Clear plan limits
- Starter plan tracks only 50 prompts
- No free plan beyond the trial
- AI answers vary, so data can be noisy
On Target AI
- Prompts based on customer research
- Tracks several AI engines
- Clear plan tiers
- Tracks only ChatGPT, Gemini and AI Overviews
- Report counts capped per month
- No free plan listed
Which one should you choose?
Choose Texta if you want:
- Covers several AI answer engines
- Prompt-level tracking, not just totals
- Clear plan limits
Watch out: starter plan tracks only 50 prompts.
Choose On Target AI if you want:
- Prompts based on customer research
- Tracks several AI engines
- Clear plan tiers
Watch out: tracks only chatgpt, gemini and ai overviews.
Texta vs On Target AI FAQ
What is the difference between Texta and On Target AI?
Texta: Tracks how often AI answer engines mention and cite your brand. On Target AI: Track and improve how your brand appears in AI search answers. Both are marketing tools.
Is Texta or On Target AI cheaper?
Texta has the lower starting price: about $49 a month, against $75 for On Target AI.
Do Texta and On Target AI have free plans?
Texta: No, trial available. On Target AI: No.
Who makes Texta?
Texta is made by Texta.
Who makes On Target AI?
On Target AI is made by On Target AI.
Which should I choose, Texta or On Target AI?
Choose Texta if you value covers several ai answer engines and prompt-level tracking, not just totals. Choose On Target AI if you value prompts based on customer research and tracks several ai engines.