Search Atlas vs Koast
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Search Atlas starts at $99/mo and Koast starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- OTTO SEO agent
- Site audit
- Keyword and backlink research
- Local SEO tools
- White-label reports
- Multi-account ads manager
- Rule-based agent tasks
- Creative review pipeline
- Stop-loss automation
- Reporting and forecasts
- MCP and developer access
| Feature | Search Atlas | Koast |
|---|---|---|
| Best for | SEO suite with OTTO, an agent that applies fixes to your site | Operating system for performance marketing teams with AI agents |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Paid |
| Starting price | $99/mo | See pricing page |
| Free plan | No, 7-day trial | No |
| Made by | Search Atlas | Koast |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Search Atlas starts at $99/mo and Koast starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
$99/mo
- 1 project, 1 seat
- Atlas Agent and OTTO SEO
- Content Genius and AI content suite
Growth
$199/mo
- AI visibility: ChatGPT, Gemini, AI Mode
- Meta and Google Ad Studio
Pro
$399/mo
- 6 AI platforms tracked
- White-label dashboards and reports
Agency
From $999/mo
- Client portals and branded dashboards
- Unlimited keyword tracking
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Search Atlas
- Automates many technical fixes
- Large feature set for the price
- White-label options
- Interface can feel crowded
- Automatic changes need review
Koast
- Agents work on a schedule or trigger
- Launch to many ad accounts at once
- No percentage of ad spend
- Pricing is not shown publicly
- Aimed at teams with large ad budgets
- Demo needed to get started
Which one should you choose?
Choose Search Atlas if you want:
- Automates many technical fixes
- Large feature set for the price
- White-label options
Watch out: interface can feel crowded.
Choose Koast if you want:
- Agents work on a schedule or trigger
- Launch to many ad accounts at once
- No percentage of ad spend
Watch out: pricing is not shown publicly.
Search Atlas vs Koast FAQ
What is the difference between Search Atlas and Koast?
Search Atlas: SEO suite with OTTO, an agent that applies fixes to your site. Koast: Operating system for performance marketing teams with AI agents. Both are marketing tools.
Is Search Atlas or Koast cheaper?
Search Atlas starts at $99/mo and Koast starts at See pricing page. Check both pricing pages for current plans.
Do Search Atlas and Koast have free plans?
Search Atlas: No, 7-day trial. Koast: No.
Who makes Search Atlas?
Search Atlas is made by Search Atlas, based in United States.
Who makes Koast?
Koast is made by Koast.
Which should I choose, Search Atlas or Koast?
Choose Search Atlas if you value automates many technical fixes and large feature set for the price. Choose Koast if you value agents work on a schedule or trigger and launch to many ad accounts at once.