kitio.aiRushRoto Studio vs Shelfgen
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. RushRoto Studio has the lower starting price: about $15 a month, against $19 for Shelfgen.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI product photo generation
- Background removal
- Design templates
- Video editor
- Background music
- Mobile app
- Background removal and swap
- Lifestyle scene generation
- Amazon listing images
- Infographic maker
- Batch editing
| Feature | RushRoto Studio | Shelfgen |
|---|---|---|
| Best for | AI product photos and short videos for online store listings | AI product photo editor for Amazon, Shopify and Etsy listings |
| Category | Image | Image |
| Pricing model | Freemium | Freemium |
| Starting price | $14.99/mo | $19/mo |
| Free plan | Yes | Yes |
| Made by | RushRoto Studio | Shelfgen |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Pricing compared
RushRoto Studio has the lower starting price: about $15 a month, against $19 for Shelfgen.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Basic
Free
- 30 AI image generations
- 200 background removal credits
- SD photo exports
Maker
$14.99/mo
- 1,000 AI image generations
- HD photo export
- Maker AI templates
Mogul
$49.99/mo
- Unlimited AI images
- Exclusive AI templates
- Custom AI templates
4 plans
Starter
Free
- 5 AI credits
- About 1 MP output
- Watermarked exports
Lite
$19/mo
- 100 AI credits a month
- Up to about 2 MP
- Bulk upload of 5 SKUs
- No watermark
Pro
$49/mo
- 300 AI credits a month
- Up to about 4 MP
- Bulk upload of 20 SKUs
- A+ content modules
Business
$199/mo
- 1,500 AI credits a month
- Brand presets and style memory
- Bulk upload of 200 SKUs
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
RushRoto Studio
- Free plan with real generations
- Simple drag and drop workflow
- Includes a video editor and music
- Free exports are standard definition only
- Little detail on image quality limits
- Maker plan caps at 1,000 generations
Shelfgen
- Marketplace-specific presets
- Many image types from one photo
- Credit top-ups without changing plan
- Free exports are watermarked
- Low resolution on cheaper plans
- Bulk limits are small below Business
Which one should you choose?
Choose RushRoto Studio if you want:
- Free plan with real generations
- Simple drag and drop workflow
- Includes a video editor and music
Watch out: free exports are standard definition only.
Choose Shelfgen if you want:
- Marketplace-specific presets
- Many image types from one photo
- Credit top-ups without changing plan
Watch out: free exports are watermarked.
RushRoto Studio vs Shelfgen FAQ
What is the difference between RushRoto Studio and Shelfgen?
RushRoto Studio: AI product photos and short videos for online store listings. Shelfgen: AI product photo editor for Amazon, Shopify and Etsy listings. Both are image tools.
Is RushRoto Studio or Shelfgen cheaper?
RushRoto Studio has the lower starting price: about $15 a month, against $19 for Shelfgen.
Do RushRoto Studio and Shelfgen have free plans?
RushRoto Studio: Yes. Shelfgen: Yes.
Who makes RushRoto Studio?
RushRoto Studio is made by RushRoto Studio.
Who makes Shelfgen?
Shelfgen is made by Shelfgen.
Which should I choose, RushRoto Studio or Shelfgen?
Choose RushRoto Studio if you value free plan with real generations and simple drag and drop workflow. Choose Shelfgen if you value marketplace-specific presets and many image types from one photo.