kitio.aiRecraft vs Zawa
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Recraft starts at $12/mo and Zawa starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Text to vector
- Custom styles
- Infinite canvas
- Mockup generator
- Inpainting and upscaling
- Brand kit and logo generation
- Social post and poster creation
- 4K mockups
- Image enhancer and upscaler
- AI product videos
- Bulk photo editing
| Feature | Recraft | Zawa |
|---|---|---|
| Best for | AI design tool for vector art, icons and brand-consistent images | AI agent for brand kits, logos, social posts and product videos |
| Category | Design | Design |
| Pricing model | Freemium | Freemium |
| Starting price | $12/mo | See pricing page |
| Free plan | Yes | Yes |
| Made by | Recraft | Zawa |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Recraft starts at $12/mo and Zawa starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Recraft
- Real SVG output
- Consistent style across a set
- Accurate text in images
- Free images are public
- Learning curve for custom styles
Zawa
- Image and video tools in one app
- Batch editing for brand assets
- Free plan to start
- Plan prices not visible on the site
- Free plan limits vary by tool
- Support replies can take days
Which one should you choose?
Choose Recraft if you want:
- Real SVG output
- Consistent style across a set
- Accurate text in images
Watch out: free images are public.
Choose Zawa if you want:
- Image and video tools in one app
- Batch editing for brand assets
- Free plan to start
Watch out: plan prices not visible on the site.
Recraft vs Zawa FAQ
What is the difference between Recraft and Zawa?
Recraft: AI design tool for vector art, icons and brand-consistent images. Zawa: AI agent for brand kits, logos, social posts and product videos. Both are design tools.
Is Recraft or Zawa cheaper?
Recraft starts at $12/mo and Zawa starts at See pricing page. Check both pricing pages for current plans.
Do Recraft and Zawa have free plans?
Recraft: Yes. Zawa: Yes.
Who makes Recraft?
Recraft is made by Recraft, based in United States.
Who makes Zawa?
Zawa is made by Zawa.
Which should I choose, Recraft or Zawa?
Choose Recraft if you value real svg output and consistent style across a set. Choose Zawa if you value image and video tools in one app and batch editing for brand assets.