Profound vs LLMrefs
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Profound starts at See pricing page and LLMrefs starts at $79/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI answer tracking
- Citation source analysis
- Share of voice reports
- AI crawler analytics
- Aim marketing agent
- AI search rank tracking
- Citation tracking
- Competitor share of voice
- Auto-generated prompts
- Geo-targeting
- CSV export
| Feature | Profound | LLMrefs |
|---|---|---|
| Best for | Enterprise platform for tracking brand visibility in AI answers | Tracks brand rankings and citations across AI search engines |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Freemium |
| Starting price | See pricing page | $79/mo |
| Free plan | No, 7-day trial | Yes |
| Made by | Profound | LLMrefs |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Profound starts at See pricing page and LLMrefs starts at $79/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
2 plans
Free
Free
- Free account
- No credit card
All in One
$79/mo
- 500 tracked prompts
- All AI search engines
- Weekly reports
- 7-day free trial
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Profound
- Covers all major AI assistants
- Detailed citation data
- Strong enterprise features
- No self-serve paid plans for brands
- Costly for small teams
LLMrefs
- Tracks keywords rather than hand-written prompts
- Covers all major AI answer engines
- Free account to start
- One main paid plan
- Weekly rather than daily refreshes
- Prompt limits on the paid plan
Which one should you choose?
Choose Profound if you want:
- Covers all major AI assistants
- Detailed citation data
- Strong enterprise features
Watch out: no self-serve paid plans for brands.
Choose LLMrefs if you want:
- Tracks keywords rather than hand-written prompts
- Covers all major AI answer engines
- Free account to start
Watch out: one main paid plan.
Profound vs LLMrefs FAQ
What is the difference between Profound and LLMrefs?
Profound: Enterprise platform for tracking brand visibility in AI answers. LLMrefs: Tracks brand rankings and citations across AI search engines. Both are marketing tools.
Is Profound or LLMrefs cheaper?
Profound starts at See pricing page and LLMrefs starts at $79/mo. Check both pricing pages for current plans.
Do Profound and LLMrefs have free plans?
Profound: No, 7-day trial. LLMrefs: Yes.
Who makes Profound?
Profound is made by Profound, based in United States.
Who makes LLMrefs?
LLMrefs is made by LLMrefs.
Which should I choose, Profound or LLMrefs?
Choose Profound if you value covers all major ai assistants and detailed citation data. Choose LLMrefs if you value tracks keywords rather than hand-written prompts and covers all major ai answer engines.