kitio.aiMercer vs This House Does Not Exist
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. This House Does Not Exist is completely free, while Mercer is paid.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI Designer tool
- Custom brand model training
- AI paintbrush editing
- Collection asset management
- Task management
- Print-ready exports
- AI house renders on demand
- Written design descriptions
- Upvotes and top list
- Save and share links
| Feature | Mercer | This House Does Not Exist |
|---|---|---|
| Best for | AI fashion design and production platform, formerly Cala | AI-generated architecture concepts you can browse, vote on and save |
| Category | Design | Design |
| Pricing model | Paid | Free |
| Starting price | $19/mo | Free |
| Free plan | No | Yes, fully free |
| Made by | Mercer | Pieter Levels |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
This House Does Not Exist is completely free, while Mercer is paid.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Designer
$19/mo
- 300 AI credits per month
- 1 editor
- AI design and edit tools
Studio
$69/mo
- 1,200 AI images per month
- 3 editors
- AI Influences tool
Studio Pro
$159/mo
- 2,400 AI images per month
- 5 editors
- Task management
Enterprise
From $499/mo
- Unlimited usage
- In-house production network
Prices in USD, checked Nov 5, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Mercer
- Covers design through production
- Brand-specific AI models
- Partners can view without an account
- No free plan shown
- Custom training limited on lower plans
- Extra editors cost $15 each
This House Does Not Exist
- Free with no sign-up
- New design in one tap
- Each image comes with a design write-up
- No control over style or layout
- Concept images only, no plans or floor layouts
Which one should you choose?
Choose Mercer if you want:
- Covers design through production
- Brand-specific AI models
- Partners can view without an account
Watch out: no free plan shown.
Choose This House Does Not Exist if you want:
- Free with no sign-up
- New design in one tap
- Each image comes with a design write-up
Watch out: no control over style or layout.
Mercer vs This House Does Not Exist FAQ
What is the difference between Mercer and This House Does Not Exist?
Mercer: AI fashion design and production platform, formerly Cala. This House Does Not Exist: AI-generated architecture concepts you can browse, vote on and save. Both are design tools.
Is Mercer or This House Does Not Exist cheaper?
This House Does Not Exist is completely free, while Mercer is paid.
Do Mercer and This House Does Not Exist have free plans?
Mercer: No. This House Does Not Exist: Yes, fully free.
Who makes Mercer?
Mercer is made by Mercer.
Who makes This House Does Not Exist?
This House Does Not Exist is made by Pieter Levels.
Which should I choose, Mercer or This House Does Not Exist?
Choose Mercer if you value covers design through production and brand-specific ai models. Choose This House Does Not Exist if you value free with no sign-up and new design in one tap.