Martin vs Toki
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Martin starts at $35/mo and Toki starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Inbox management
- Calendar scheduling
- Phone calls
- Reminders and to-dos
- Background tasks
- Matter discovery from email and Slack
- Voice, image and text input
- Call alerts
- Price and flight triggers
- Booking links
| Feature | Martin | Toki |
|---|---|---|
| Best for | AI personal assistant for email, calendar, calls and reminders | AI executive assistant for email, calendar and follow-ups |
| Category | Productivity | Productivity |
| Pricing model | Free trial | Freemium |
| Starting price | $35/mo | See pricing page |
| Free plan | No, 7-day trial | Yes |
| Made by | Martin | Toki |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Martin starts at $35/mo and Toki starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Martin
- Many ways to reach it
- Handles calls and email
- Proactive briefings
- No free plan
- Background tasks need Pro
Toki
- Free plan for light use
- Approves actions before acting
- Multilingual apps
- Paid prices not shown on the site
- Usage measured in credits
- Needs broad access to your accounts
Which one should you choose?
Choose Martin if you want:
- Many ways to reach it
- Handles calls and email
- Proactive briefings
Watch out: no free plan.
Choose Toki if you want:
- Free plan for light use
- Approves actions before acting
- Multilingual apps
Watch out: paid prices not shown on the site.
Martin vs Toki FAQ
What is the difference between Martin and Toki?
Martin: AI personal assistant for email, calendar, calls and reminders. Toki: AI executive assistant for email, calendar and follow-ups. Both are productivity tools.
Is Martin or Toki cheaper?
Martin starts at $35/mo and Toki starts at See pricing page. Check both pricing pages for current plans.
Do Martin and Toki have free plans?
Martin: No, 7-day trial. Toki: Yes.
Who makes Martin?
Martin is made by Martin, based in United States.
Who makes Toki?
Toki is made by Toki.
Which should I choose, Martin or Toki?
Choose Martin if you value many ways to reach it and handles calls and email. Choose Toki if you value free plan for light use and approves actions before acting.