kitio.aiMailbutler vs Howie
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Mailbutler starts at $5/mo and Howie starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI email assistant
- Email tracking
- Send later
- Follow-up reminders
- Templates
- Email-based scheduling
- Availability checks
- Preference learning
- Rescheduling
- Calendar event creation
| Feature | Mailbutler | Howie |
|---|---|---|
| Best for | Email add-on for Gmail, Outlook and Apple Mail with an AI assistant | AI scheduling assistant you CC on email to book meetings |
| Category | Productivity | Productivity |
| Pricing model | Free trial | Free trial |
| Starting price | $5/mo | See pricing page |
| Free plan | No, trial available | No, trial available |
| Made by | Mailbutler | Howie |
| Based in | Germany | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Mailbutler starts at $5/mo and Howie starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
$5/mo
- Per user
- Basic email tracking
- Signature marketing
Professional
$9/mo
- Per user
- Tailored sending
Smart
$14/mo
- Per user
- Engagement data
Business
$32/mo
- Per user
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Mailbutler
- Works with Apple Mail
- Many tools in one add-on
- No new client needed
- Add-on can slow the mail app
- AI features use limited credits
Howie
- No scheduling links needed
- Handles back-and-forth replies
- Learns your preferences
- Only works through email
- Paid service for most users
Which one should you choose?
Choose Mailbutler if you want:
- Works with Apple Mail
- Many tools in one add-on
- No new client needed
Watch out: add-on can slow the mail app.
Choose Howie if you want:
- No scheduling links needed
- Handles back-and-forth replies
- Learns your preferences
Watch out: only works through email.
Mailbutler vs Howie FAQ
What is the difference between Mailbutler and Howie?
Mailbutler: Email add-on for Gmail, Outlook and Apple Mail with an AI assistant. Howie: AI scheduling assistant you CC on email to book meetings. Both are productivity tools.
Is Mailbutler or Howie cheaper?
Mailbutler starts at $5/mo and Howie starts at See pricing page. Check both pricing pages for current plans.
Do Mailbutler and Howie have free plans?
Mailbutler: No, trial available. Howie: No, trial available.
Who makes Mailbutler?
Mailbutler is made by Mailbutler, based in Germany.
Who makes Howie?
Howie is made by Howie, based in United States.
Which should I choose, Mailbutler or Howie?
Choose Mailbutler if you value works with apple mail and many tools in one add-on. Choose Howie if you value no scheduling links needed and handles back-and-forth replies.